Regional Sales Manager
Snap-onAbout the role
Overview
Our Regional Sales Managers are responsible for maintaining and growing Snap-on Business Solutions (SBS) through a variety of consultation and sales activities directly to automotive dealerships (Original Equipment Manufacturer repair facilities) in assigned states. Field level project manager for all OEM projects. Long-term relationship development with OEM personnel and equipment suppliers, representatives, and distributors. Develop and implement short and long-term strategies to increase sales to the OEM dealerships. Annual sales $4-8 million.
Region covers AR, IA, KS, MN, MO, NE, ND, SD AND WI.
Responsibilities
- Equipment sales liaison for Equipment Solutions (EQS) products.
- Maintain up-to-date knowledge of OEM needs, industry trends, competitive products, and current technology.
- Communicate and work effectively with both internal and external sales channels to increase market share for EQS OEM programs.
- Develop and implement new and expanded sales and marketing strategies to increase business.
- Maintain an in-depth understanding of EQS products and applications.
- Attend National and Regional OEM meetings and equipment shows as required.
- Prepare and conduct OEM Regional presentations.
- Ability to fulfill above average customer expectations
- Establish and maintains a close working relationship with OEM customers so that they are aware of and reliant upon all of SBS capabilities and resources.
- Educate, inform and enhance SBS image and perception to the assigned OEM account(s).
- Anticipates customer needs and develop business proposals for new Essential Special Service Tools and Electronic Diagnostic Equipment in support of SBS growth goals.
- Anticipates customer needs and develop business proposals for new Equipment Program initiatives in support of SBS growth goals.
- Requirement - Proficient with Facility Action Projects by collaborating with OEM accounts and distributors to win new projects. This includes involvement with facility layout discussions with project teams (Design in Development-DID).
- Actively pursue (internal and external) equipment distributors, sales reps, and agencies to engage in long-term relationships.
- Use SBS customer retention management application to track customer sales progress.
- Other miscellaneous duties as assigned.
Qualifications
- Bachelor’s degree in a relevant field or equivalent experience.
- 5-7 years sales experience in the automotive service tool and equipment industry.
- Minimum of two years experience in sales management with direct reports in the automotive service industry.
- Demonstrate ability to manage facility action projects that involves reading layouts and collaborating with other facilitators to manage a project.
- Complete understanding of all major categories of vehicle service equipment products.
- Demonstrated ability to build strong business relationships with internal and external customers.
- Successful experience achieving expected results working in a matrix organization. Past performance reflecting the ability to operate with only occasional supervision.
- Ability to travel as necessary to meet objectives – up to 80% travel is required.
- Strong written and verbal communication skills.
- The following individual characteristics are particularly important; approachable, responsive, enthusiastic, adaptable, flexible.
- PC skills relative to corporate and business unit applications and needs.
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