Business Development Manager

Job Summary:

JAG Physical Therapy is seeking a driven and strategic Business Development Manager (BDM) to support growth across the New York Region, including Long Island, parts of Brooklyn, Queens, the Bronx, and Westchester.

The Business Development Manager is responsible for independently developing and executing a regional growth strategy to promote JAG Physical Therapy’s services, locations, and clinicians. This is a field-based role focused on building and strengthening relationships with referral sources—including physicians, employers, case managers, athletic trainers, and community organizations—to drive patient volume and expand market presence.

This position requires a high level of autonomy, organization, initiative, and strategic thinking. The ideal candidate thrives in a fast-paced, relationship-driven environment and is motivated by measurable growth outcomes.

Key Responsibilities:

• Develop and execute a territory-wide sales plan covering designated territory.
• Identify, engage, and grow referral relationships with physicians (orthopedists, PCPs, pain management, etc.), urgent care centers, employer groups, and community organizations.
• Proactively seek new business opportunities to increase patient volume across multiple clinic locations.
• Schedule and complete high-volume field visits and meetings weekly across the region.
• Maintain and update CRM system with daily sales activity and prospect status.
• Analyze referral trends, identify underperforming locations, and implement turnaround strategies.
• Partner with clinical directors and marketing teams to align on business development goals and campaign execution.
• Represent the brand at regional networking events, trade shows, and health fairs to generate awareness and partnerships.
• Provide regular reports and performance updates to leadership.
• Conduct competitor and referral source mapping in target markets for new clinic openings.
• Establish early referral relationships 30–60 days prior to clinic openings.
• Develop and execute a new clinic launch sales plan, including introductory meetings, grand opening events, and community outreach.
• Collaborate with leadership to ensure sales goals align with clinic ramp-up targets post-opening.

Qualifications:

• Bachelor’s degree in Business, Marketing, Healthcare Administration, or a related field.
• Minimum of 3–5 years of proven sales experience in healthcare, preferably in physical therapy, rehab, home health, or physician services.
• Ability to travel extensively across the state (travel required 80% of the time).
• Existing provider or employer network is highly preferred.
• Self-motivated, organized, and capable of managing a wide geographic region independently.
• Proficient in CRM software (e.g., Salesforce, HubSpot) and Microsoft Office Suite.

Key Performance Indicators (KPIs):

Referral Growth & Patient Volume:

• Monthly referral growth goal: ≥ 5% increase in total regional referrals MoM.
• New referral accounts activated: Minimum 5 new referring providers per quarter.
• Patient conversions from new referrals: ≥ 20 new patients/month statewide attributed to new accounts.

Sales Activity & Outreach:

• Weekly outreach volume: Minimum 30 in-person or virtual meetings per week.
• Geographic coverage: Rotate visits across designated region to ensure equal outreach.
• CRM activity compliance: 100% of interactions logged within 24 hours.

Market Development:

• New region penetration: Enter 1–2 new zip codes or referral networks quarterly.
• Top-tier account conversion: Convert 25%+ of top 10 target accounts within 6 months.

Retention & Relationship Management:

• Active referral partner retention: ≥ 90% of referral sources continue referring each quarter.
• Provider engagement score: Achieve ≥ 90% satisfaction in informal or formal provider feedback.

Reporting & Strategy:

• Monthly reporting accuracy & timeliness: 100% of reports submitted by the deadline with actionable insights.
• Quarterly strategy reviews: Present results, market updates, and new action plans to leadership.

Additional KPIs to Support New Clinic Openings:

Pre-Launch Metrics:

• Market Analysis Reports Submitted: Complete at least 5 comprehensive market assessments per quarter identifying underserved areas with referral potential (including provider density, payer mix, and competitor mapping).
• Pre-opening referral pi