Content Marketing & Communications Specialist (Payments)
DiscoverAbout the role
Discover. A brighter future.
With us, you’ll do meaningful work from Day 1. Our collaborative culture is built on three core behaviors: We Play to Win, We Get Better Every Day & We Succeed Together. And we mean it — we want you to grow and make a difference at one of the world's leading digital banking and payments companies. We value what makes you unique so that you have an opportunity to shine.
Come build your future, while being the reason millions of people find a brighter financial future with Discover.
Job Description:
Discover will not sponsor or transfer employment work visas for this position. Applicants must be currently authorized to work in the United States on a full-time basis.
The Content Marketing & Communications Specialist will be responsible for supporting our International Communications team content and partner communications strategies for both Discover® Global Network and Diners Club International® in the international space. Partners with internal stakeholders and collaborates with external agencies for content creation and distribution.
Develops wide variety of content marketing assets to be distributed across new and existing digital channels (owned and paid). This position works across multiple lines of business, helping to identify story line ideas that ladder up to overall company business priorities, that position company executives as thought leaders in the payments space, and promote new and existing products. Responsible for partnering internal and or external business partners to implement strategies for growth. The role will support shared business goals by assisting in the development of the value proposition as well as the delivery of sales enablement materials and or programs, which could include (but not limited to) brochures, presentations, signage, sales incentives, videos, events, digital marketing, and social media. In addition to the creation of collateral, this individual may be called to assist in the sell-in, presentation, and pitch of programs, etc. Responsible for leveraging shared assets, collateral, programs, resources, communications, etc. to help drive efficiency across Global Marketing. Actively manages and escalates risk and customer-impacting issues within the day-to-day role to management.
Responsibilities:
- Assists in the development of marketing communications, collateral, and training, and executes the distribution to internal and external target audiences. Informs and develops content calendar (inclusive of online articles, social and web copy, as well as multimedia assets), based on knowledge of established business objectives, key initiatives and goals. Directs agency on delivering assets (articles, digital copy) that align with business objectives, incorporating messaging and marketing strategy requirements.
- Partners with key internal and or external business partners and supports shared business objectives.
- Ensures editorial and factual accuracy of all content outputs, and manage approvals process before publishing on external-facing channels. Stays up-to-date on key business and industry trends and news to ensure content is informed by the latest developments in these areas.
- Assists manager in the development of value proposition, segmentation strategy, and performance metrics.
- Acts as the liaison with Analytics or equivalent to properly track, measure, and analyze campaign or program performance.
- Assists with the creation of post campaign or program performance and results summary.
Minimum Qualifications
At a minimum, here’s what we need from you:
- Bachelor's Degree in Arts, Social Sciences, Business Administration and Management, Information Technology, Mathematics, Statistics, Analytics, or related field
- 2+ years of experience in Business, Marketing, Communications, Public Relations, Integrated Marketing, Advertising, Sales, Customer Service, or related
- In lieu of a degree, 4+ years of experience in Business, Marketing, Communications, Public Relations, Integrated Marketing, Advertising, Sales, Customer Service, or related
Preferred Qualifications
If we had our say, we’d also look for:
- 4+ years of experience in Business, Marketing, Communications, Public Relations, Integrated Marketing, Advertising, Sales, Customer Service, or related
- Strong editorial, content management and project management skills
- Financial services/Payments industry experience; B2B experience
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Application Deadline:
The application window for this position is anticipated to close on Sep-03-2024. We encourage you to apply as soon asApply for this role
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