Senior Production Manager, Web Platform

Why Genentech
We’re passionate about delivering on Our Promise to improve the lives of patients and create
healthier communities for all. We foster a culture of inclusivity, integrity, and creativity while
boldly pursuing answers to the world’s most complex health challenges and transforming
society.

Who We Are
Digital Experience is shaping the future of how Genentech connects with our patients and
customers by harnessing the power of digital innovation and human-centered design. As
healthcare evolves, we are bold in our approach – leveraging cutting edge AI, advanced digital
engagement, end-to-end content management, and omnichannel technologies and operations
to create seamless, personalized, and meaningful experiences for our patients and customers.

This is your opportunity to lead transformative change, integrating advanced technology with
strategic vision to drive impact at scale. If you are passionate about redefining the healthcare
experiences and building something extraordinary, we want you on this journey. Let’s redefine
what’s possible together!

This combined team, in collaboration with key partners, builds solutions to serve Marketing,
Customer Engagement, Medical Affairs, Public Affairs & Access (“CMG”), and other patient- and
customer-facing teams across CMG to shape and drive a seamless, consistent, meaningful, and
compliant experience for patients and customers across our interactions. The team is
specifically accountable for:
● Defining omnichannel solutions, shaping engagement strategies, designing,
operationalizing, and producing seamless, consistent & meaningful patient and
customer experiences.
● Accelerating, connecting, and enabling the development of digital solutions that
enhance the patient and customer experience across CMG.
● Advancing the mission of seamless, consistent & meaningful patient and customer
experiences that maximize patient impact while keeping compliance at the forefront.

The Opportunity

The Senior Production Manager, Web will lead the strategic execution and optimization

of web experiences across marketing and medical domains. This role ensures seamless

delivery of website and mobile app initiatives and aligns digital strategies with business

objectives. This individual will also stay abreast of industry best practices and emerging trends

to enhance channel/program effectiveness.

Key Responsibilities

● Drive timely Web delivery to ensure high-quality, and high-satisfaction patient and

customer channel experiences, in partnership with vendors and stakeholders / teams

● Operationalize, produce, and optimize campaign and above campaign/ execution plans

products/channels in alignment with channel standards (experience, design and

technical) campaign and above-champaign / campaign execution plans (CEP) initiations

and optimizations from stakeholders to create impactful patient, customer, and payer

experiences.

● Provide mentorship and guidance to production managers and managed service

teams, fostering development and ensuring delivery of high-quality channel experiences

● Ensure timely business delivery by effectively utilizing project management tools and

coordinating with cross-functional teams to meet project milestones.

● Maintain accountability for delivering high-quality, high-satisfaction patient and

customer experiences, driving continuous improvement initiatives.

● Lead activation of channel and campaign optimization decisions to drive improved

effectiveness, reach, and overall performance

● Identify opportunities and provide input into documentation around Web

processes and standards, best practices, and production calendars, in partnership with

business product owners / managers

● Provide strategic insights and product planning inputs to product teams to enhance

performance, efficiency, and capacity.

● Help identify and implement efficiency optimizations that elevate product processes and

overall performance.

● Partner with digital operations managers to consistently provide input into efficiency

opportunities to elevate product processes and performance.

● Drive coordination between vendors, product teams, cross-functional teams, and other

key stakeholders as needed in support of product/channel stewardship and deploym