Associate Editor, Social Media

Company Description

VERSANT is a leading force in news, sports and entertainment - home to iconic and trusted brands that inspire, inform, and delight audiences. Our unique combination of content, technology and services enriches the cultural fabric, igniting passions, sparking conversations, and connecting people to what they love most.

As an independent, publicly traded company, VERSANT brings together powerhouse cable networks - including USA Network, CNBC, MS NOW (formerly MSNBC), Oxygen, E!, SYFY, and Golf Channel - with dynamic digital and direct-to-consumer brands such as Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. Together, these businesses reflect our commitment to delivering exceptional experiences across every screen and service.

VERSANT is an industry-changing media company fueled by innovation and an entrepreneurial spirit. With a strong foundation and a forward-looking vision, VERSANT empowers creativity, embraces change, and drives connection in an ever-evolving world.

Job Description

E! News is seeking an Associate Social Media Editor to support social content and programming for E! Insider, its commerce and lifestyle vertical. This role will focus on creating engaging, performance-driven content that translates editorial shopping stories into compelling social experiences across Instagram, Facebook, and emerging platforms, while contributing to audience growth and revenue.

A strong awareness of celebrity-driven fashion and lifestyle trends is key, as this role will help identify and package culturally relevant moments into shoppable content.

The ideal candidate is a digital-native storyteller with strong editorial instincts, a sharp eye for packaging, and a clear understanding of how to drive engagement and clicks through social-first formats. Experience in editorial commerce is a must.

Responsibilities

• Create and program social-first content across E! Insider channels, with a focus on photo posts, carousels, graphics, and link-driven content
• Translate editorial shopping stories, trends, and product launches into engaging, conversion-minded social posts
• Identify and react to celebrity-driven fashion, beauty, and lifestyle trends, turning real-time cultural moments into timely, shoppable social content
• Partner with editorial teams to elevate celebrity style moments, red carpet trends, and viral fashion conversations into social formats that drive engagement and revenue
• Write compelling, platform-native copy that drives clicks, shares, and purchase intent
• Support daily publishing and content scheduling across platforms, ensuring accuracy, timeliness, and strong packaging
• Assist in developing and executing repeatable content franchises and programming strategies that drive consistent engagement and revenue
• Collaborate with editorial and commerce teams to align on content calendars, tentpoles, and key shopping moments
• Monitor performance metrics such as engagement, clicks, and revenue, and apply learnings to optimize future content
• Stay on top of platform trends, audience behavior, and social shopping habits to inform content decisions
• Maintain workflows across publishing tools like Dash Social and True Anthem

Qualifications

• 1–3 years of experience creating and publishing social-first content, preferably in commerce, lifestyle, or entertainment
• Strong writing and editing skills with an understanding of social copy that converts
• Experience creating static and graphic content (Adobe Photoshop, Premiere preferred)
• Understanding of how to package content for social platforms to maximize engagement and traffic
• Detail-oriented with the ability to manage multiple projects in a fast-paced environment
• Data-aware mindset with a willingness to learn from performance metrics
• Collaborative and proactive, with strong communication skills
• Willingness to work flexible hours, including during major commerce tentpoles and entertainment events

Additional Requirements

• Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.
• This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks.
• Salary range: $65,000-$75,000

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with a VERSANT Media employee at one of our locations prior to a hiring decision. VERSANT Media's policy is to provide equal employment opportunities to all applicants and employees without regard to rac