Associate Marketing Manager - Fandango
NBCUniversalAbout the role
Company Description
Fandango is the ultimate digital network for all things movies, serving more than 60 million unique visitors per month, with best-in-class movie information, ticketing to more than 30,000 U.S. screens, trailers and original video, home entertainment and fan merchandise. Its portfolio features leading online ticketers Fandango and Flixster; world-renown movie review site Rotten Tomatoes; and Movieclips, the #1 movie trailers and content channel on YouTube. Fandango’s movie discovery and ticketing innovations can also be found on mobile, social, AI and voice platforms from Apple, Facebook, Google, Amazon, and others. Fandango’s video on-demand service, Vudu, offers new release and catalog movies and next-day TV shows to more than 200 million connected, over-the-top (OTT) and mobile devices.
If you’re looking to inspire, be inspired and work at the intersection of entertainment and technology look no further than Fandango. Fandango is an NBCUniversal Company. It is the policy of NBCUniversal and NBCUniversal's affiliated businesses to consider all qualified applicants for employment without regard to race, color, religion, national origin, sex (including pregnancy) sexual orientation, age, disability, veteran status or other characteristics protected by law.
NBCUniversal owns and operates over 20 different businesses across 30 countries including a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a premium ad-supported streaming service.
Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.
Job Description
Responsible for executing cross-channel marketing campaigns and programs. Core responsibilities will include creative asset management and delivery, trafficking approvals from studios, exhibitors and brands as well as aggregating and presenting performance details of promotions, activities and marketing efforts. This role will touch a variety of channels, including integrated marketing, partner marketing, social media and content strategy, performance marketing and CRM.
This role will have exposure to film and content marketing throughout the entire lifecycle and include marketing strategy, media planning, growth marketing, execution, reporting, insight generation and optimization both within and across various channels.
Specific responsibilities will include:
- Maintain tracking documents and calendars across marketing team
- Request and support approval process of creative assets internally or with third-party partners.
- Draft pitch and wrap materials, aggregate reporting on campaigns and promotions and work to build recommendations for marketing plans.
- Collaborate within marketing, creative, merchandizing and ad agency/ad platform partners to execute campaigns around various film releases, sales or high-profile initiatives.
- Communicate effectively and efficiently with external stakeholders, including our media agency, ad platform and other stakeholders.
- Collect & share competitive & industry trends, new technologies within the film/TV business and performance marketing arenas.
- All other duties as defined by Marketing leads.
Qualifications
Basic Requirements
- 1+ years of marketing experience required.
- Familiarity with entertainment industry and/or consumer facing brands.
- Exceptional organizational and time management skills plus solid attention to detail.
- Ability to execute against multiple, high-priority projects.
- Proficient in Microsoft Office – Excel and Powerpoint specifically.
- Team player with a positive attitude who thrives in a collaborative work environment.
- Able to exercise discretion and keep strictest levels of confidentiality.
Desired Characteristics
- Bachelor's degree preferred, with a concentration in marketing, advertising or another related discipline.
- Effective presentation building skills.
- A proactive, self-motivator who can take limited direction and produce tangible results.<
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