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Manager, Consumer Marketing

Mastercard
O'Fallon, United Statesfull_timeVerifiedPosted 2 Jul 2024

About the role

Our Purpose

We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a culture of inclusion for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team – one that makes better decisions, drives innovation and delivers better business results.

Title and Summary

Manager, Consumer Marketing

Who is Mastercard?

Mastercard is a global technology company in the payments sector. We power payments and provide products and services for individuals and industries all around the world. Our people, technology, data and brand provide the capabilities that drive our success. We believe in connecting people to priceless possibilities.

As a company, we know that our success is driven by the skills, experience, integrity and mindset of the talent we hire. By building an inclusive, world-class culture, our employees have once-in-a-career opportunities to be a part of teams that have a greater impact on our community and our world. We invite you to join our team to find out how you too can start something priceless.

Overview:

The Priceless Platform team operates with a start-up mentality within the broader Consumer Marketing team and Mastercard. The goal of this team is to build out the Priceless Platform technology to be the hub for all consumer-facing content across Mastercard for B2C (www.priceless.com), and a revenue-driving product solution for B2B2C (for Mastercard B2B customers who can leverage the Priceless Platform technology and content via API or co-branded microsite to engage their customers).

The Priceless Platform team is looking for an Manager, Customer Success to focus on B2B customers leveraging the Priceless Platform. This role will be responsible for managing the customer relationship, ongoing support, and growth once launched to ensure ongoing and successful use of the Priceless Platform.

The ideal candidate is passionate about the consumer experience journey, highly motivated, intellectually curious, analytical, and possesses an entrepreneurial mindset.

This role is customer-facing and supports the global B2B2C Priceless Platform team in retaining and maximizing the lifetime value of the platform for all customers and expanding customer implementations to drive cardholder engagement and usage. You will work with many stakeholders across the Priceless Platform team (including, but not limited to the integration team, regional leads, production team, supply team, development team, and operations team) and the broader Mastercard organization (including, but not limited to Legal, Privacy, Regional Marketing, Customer Account Management, and Data & Services teams).

Role:

• Act as client-facing account manager and project manager for various customers globally
• Become proficient in the technology capabilities of the Priceless Platform to develop and present solutions to meet customer needs
• Collaborate with various internal teams (integration team, marketing, fulfillment, market partners, and accounting) to ensure seamless handoff of customers into customer success through program launch and incremental program changes
• Measure program performance and develops metrics and specifications to track program performance. Delivers performance results on a regular cadence for customer, Custom Account Management teams, and internal leadership
• Experience leveraging multiple sources of data to identify insights for a customer or to serve as the basis for new customer strategies with the platform
• Foster team partnership with various internal teams (sales, content, marketing, D&S) regarding the health of a customer relationship and early warning of potential customer risk
• Drive customer renewals by demonstrating ongoing value and success.
• Ability to work in the platform admin tool to make updates to cobranded pages, merchandise, or troubleshoot
• Provide input into new functionality and overall process improvement and play a crucial role in testing new functionality prior to and following releases
• Identify opportunities for upselling/cross selling additional products/services
• Strengthen customer advocacy and case studies
• Prepare solution-oriented ideas around account ma

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Company

Mastercard

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