Creator & Influencer Marketing Coordinator (IC1)

Company Description

Depop is the community-powered circular fashion marketplace where anyone can buy, sell and discover desirable secondhand fashion. With a community of over 35 million users, Depop is on a mission to make fashion circular, redefining fashion consumption. Founded in 2011, the company is headquartered in London, with offices in New York and Manchester, and in 2021 became a wholly-owned subsidiary of Etsy. Find out more at www.depop.com 

Our mission is to make fashion circular and to create an inclusive environment where everyone is welcome, no matter who they are or where they’re from. Just as our platform connects people globally, we believe our workplace should reflect the diversity of the communities we serve. We thrive on the power of different perspectives and experiences, knowing they drive innovation and bring us closer to our users. We’re proud to be an equal opportunity employer, providing employment opportunities without regard to age, ethnicity, religion or belief, gender identity, sex, sexual orientation, disability, pregnancy or maternity, marriage and civil partnership, or any other protected status. We’re continuously evolving our recruitment processes to ensure fairness and are open to accommodating any needs you might have.

If, due to a disability, you need adjustments to complete the application, please let us know by sending an email with your name, the role to which you would like to apply, and the type of support you need to complete the application to adjustments@depop.com. For any other non-disability related questions, please reach out to our Talent Partners.

We’re looking for a highly organized and proactive Creator Marketing Coordinator to join our team and play a key role in executing creator campaigns from start to finish. In this role, you’ll manage all aspects of working with content creators from sourcing talent, negotiating deals, drafting briefs, tracking deliverables, and processing payments (primarily for social and paid media content).

You’ll be responsible for building and nurturing strong relationships with both individual creators/influencers and talent agencies, ensuring long-term partnerships and consistent alignment with brand goals. You’ll also occasionally support the shipping and logistics needs for influencer-led shops or collaborations, helping ensure seamless fulfillment and coordination.

This position is ideal for someone with experience in influencer or creator marketing who thrives in a fast-paced, creative environment and understands how to turn great content partnerships into performance-driven results.

Responsibilities:

• Collaborate with internal social, creative, and paid media teams to identify and commission creators for brand content across owned and paid channels.

• Identify and evaluate high-impact influencers across relevant platforms to support campaign objectives, drive brand awareness, traffic, and user signups.

• Manage end-to-end creator and influencer partnerships from sourcing talent, outreach, negotiation, contracting, content review, and usage rights coordination.

• Create custom tracking links for influencer partnerships and analyze performance data to optimize campaign effectiveness.

• Write clear, concise, and on brand influencer-facing creative briefs that communicate campaign goals, deliverables, and content direction.

• Ensure timely delivery of content that meets creative briefs and platform specifications.

• Coordinate content usage for paid ads, especially on TikTok and Instagram.

• Track social performance and compile results for internal reporting.

• Provide support for celebrity seeding and logistics, including bulk product shipments of talent owned inventory.

• Help maintain a creator database and manage creator relationships for ongoing and future campaigns.

• Stay on top of industry trends, emerging platforms, and creator innovations.

• Use Depop knowledge to identify relevant creators and trends within that space when needed.

Requirements

• Experience in influencer marketing or creator partnerships.

• Familiarity with influencer, social, and paid media content creation.