Events Manager
BigHandAbout the role
About BigHand
BigHand offers technology solutions for busy legal professionals that provide data and insights to increase value and profits. Through our expert knowledge and innovative technology, we enable our customers to achieve enhanced efficiency, better decision-making and harness their competitive edge.
We build with tomorrow in mind, transforming ideas into action and empowering our customers to succeed in a world of constant change. We make big happen for our customers.
We are a business driven by our values and have these at the centre of everything we do. Our BigHanders are dedicated to building a culture where We Win Together, We Love to Learn, We Do the Right Thing, We Own It and We Find the Fun.
About the role
The Events Manager at BigHand reports into the Field Marketing Lead and is responsible for delivering high quality, pipeline generating experiential event experiences across global markets. This includes managing BigHand’s presence at major industry trade shows and leading the planning and execution of BigHand led events such as roadshows, roundtables, executive dinners and the annual BigHand Conference. The role owns the full event lifecycle, ensuring all events are aligned to sales priorities, promoted effectively, executed smoothly and followed up accurately to support measurable revenue impact.
What you’ll do
Global Event Planning and Delivery
- Lead planning and execution for the BigHand Conference, including venue coordination, supplier management, timelines, content, budgets and attendee experience.
- Manage BigHand’s participation in major industry trade shows to maximize visibility and lead generation including exhibiting, arranging speaking opportunities and additional smaller client hosted events around the main event.
- Plan and deliver BigHand-led events including roadshows, roundtables and executive dinners.
- Coordinate event logistics including booth preparation, materials, shipping and supplier communication to ensure smooth delivery across regions.
Pre Event Promotion and Targeting
- Partner with Email, ABM and Digital teams on targeted pre-event promotion and account engagement plans.
- Collaborate with Sales to identify priority accounts and support personalized outreach.
- Ensure promotional assets, messaging and timelines support field marketing and sales objectives.
Lead Management and Post Event Follow Up
- Ensure accurate lead capture and routing for all event activity.
- Work with the BDR function on lead processing and follow-ups within target SLAs.
- Work with the Email Marketer, Sales and Field Marketing Lead on structured post event follow up and nurture workflows.
- Track SAL creation, follow up actions and pipeline velocity.
Performance Reporting and ROI
- Partner with Marketing Operations to report on event performance including MQLs, SALs, pipeline contribution and lead quality.
- Maintain accurate event budgets, documentation and process tracking.
- Provide insights and recommendations to improve future events.
Cross Functional Collaboration
- Work closely with the Field Marketing Lead to ensure events support broader field strategy and revenue goals.
- Collaborate with Sales, Digital, Product Marketing and Marketing Operations to align targeting, messaging and follow-up.
- Communicate timelines, expectations and deliverables across teams.
Process Improvement and Innovation
- Maintain and refine scalable event planning processes and templates.
- Identify new event formats, technologies and engagement approaches to improve outcomes.
Key Deliverables
- High quality execution of the BigHand Conference, trade shows and BigHand led events.
- Strong pre-event promotion that drives attendance and engagement.
- Clean lead capture, accurate follow up and measurable pipeline impact.
- Clear reporting on event ROI and contribution to MQL, SAL and pipeline goals
What we’re looking for
- 3+ years of B2B event marketing experience.
- Commercial and creative mindset.
- Excellent written and verbal communication skills — from executive briefings to event invitations and post-event summaries.
- Strong stakeholder management — works effectively with C-suite, commercial teams, partners, clients, and speakers.
- Calm, credible, and solutions-focused.
- Experience-led thinking — able to design differentiated event experiences (formats, activations, experiential elements) that elevate the brand.
- Exceptional attention to detail —
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