Marketing Campaign Manager - Remote

 Join Our Spiro·Verse    

 THIS IS A REMOTE OPPORTUNITY IN THE US. 

Spiro is hiring a Marketing Campaign Manager to join our Marketing team to drive measurable exhibit leads and revenue through digital-first marketing execution. This role will bring channel expertise, knowledge of exhibitor audiences, and data-driven ideas to move prospects through the funnel. The focus is accelerating pipeline growth and revenue with targeted initiatives that support exhibitor acquisition, retention, and upsell.

Company Overview

This is Spiro. A strategically-led, creatively-driven, leading global experiential agency. We exist to cultivate powerful brand connections through the channel of experiential. We believe strong global communities are empowered by diversity, inclusion & belonging.

Where data-informed creative meets advanced digital solutions, we boldly go where no experience has gone before. As Spiro•nauts, we are born storytellers & story makers; fearless dreamers of the “what if;" and pioneers of innovation in our craft. Together, we launch brands into their experiential orbit through the power of Brand Gravity.

Learn more about who we are here!

Responsibilities

• Plan, manage, and execute integrated marketing campaigns across global and regional programs, ensuring timelines, deliverables, and quality standards are met.
• Drive ownership of exhibit-related initiatives, including managing, executing, and optimizing current channels as well as suggesting new opportunities based on data and experience.
• Develop and adapt marketing collateral—including case studies, blog posts, articles, email campaigns, and client communications—to support active campaigns and broader initiatives.
• Oversee management of digital campaigns, such as website and paid channels including content posts, creative updates, format optimizations, and tracking of live campaigns.
• Coordinate with external agencies for creative delivery, publishing, and optimization, ensuring deadlines and performance goals are met.
• Manage budgets for campaigns and initiatives, monitoring spend pacing, efficiency, and alignment with objectives.
• Maintain accessible reporting for campaigns and initiatives, providing visibility into progress, performance, and next steps.
• Analyze performance data (e.g. Salesforce, Marketo, Google Analytics, Google Ads, LinkedIn) to identify optimizations and inform future campaign strategies.
• Ensure creative and messaging consistency across all channels, regions, and initiative types, in line with brand standards.

Qualifications

We understand the importance of transferable skills and a diverse perspective, so if you do not fit all these requirements, we still want to hear from you and encourage you to apply!  

• 3+ years in events, exhibitions, or related industries.
• Strong project management skills, with proven ability to manage multiple campaigns, programs, and initiatives simultaneously.
• Hands-on campaign management experience, ideally in both global and regional contexts.
• Familiarity with key digital marketing platforms, including:
  • Posting/editing content on WordPress or similar CMS.
  • Managing Google Ads campaigns.
  • Using Google Analytics for performance monitoring and reporting.
  • Managing LinkedIn Ads campaigns.
  • Salesforce reporting experience is a bonus, as is familiarity with Marketo reporting and design studio.
• Self-motivated and able to work independently
• A proactive, problem-solving mindset with a track record of meeting deadlines and delivering measurable outcomes.
• Curiosity and eagerness to learn new skills, adapt to evolving priorities, and contribute across a variety of marketing projects.

Attributes

• Collaborative
• Self-directed
• Passionate
• Proactive
• Results-driven

Measure of Success

• By 30 days incumbent should understand team dynamics and perform basic job functions independently
• By 60 days incumbent should be self-reliant on basic job functions and begin executing more complex tasks
• By 90 days, incumbent should have ownership over all regional marketing initiatives.

Benefits