Marketing Operations Manager, Creative

Company Description

TRUEWERK, based in Denver, Colorado, is reimagining life and work in the trades by engineering the world’s most technically-advanced, high-performance workwear. Today’s trade professionals rely on workwear that keeps them safe, comfortable, and capable of working at their best. By innovating technical fabrics that provide unmatched performance in hot weather or layer together in cold and inclement weather, TRUEWERK is proud to support the men and women across the trades who build tomorrow. TRUEWERK services customers in the US and Canada on www.TRUEWERK.com, Amazon, and through our wholesale, retail, and Enterprise Sales Program partners. With a current Team of almost 50 hardworking employees, TRUEWERK is on a growth trajectory and is passionate about developing our people and culture to contribute to our mission. 

Job Description

The Marketing Operations Manager, based in Denver, will be a key driver of efficiency and coordination within the marketing function with an emphasis on Creative teams, ensuring seamless execution of projects and campaigns across wholesale, ecommerce, brand, and marketplaces. This role will enable the department to meet objectives by optimizing people, processes, technology, and data.

As the primary liaison between marketing and other departments, you’ll manage projects, track progress, and identify potential risks, ensuring transparency and alignment. You’ll set and maintain production rhythms, oversee creative workflows, review project briefs for accuracy, and prioritize tasks to ensure timely, budget-conscious delivery. Proactively managing timelines and resources, you’ll keep groups informed and aligned, driving smooth execution and high-impact results.

Our ideal candidate will be a self-starter with strong organizational skills who excels in planning and executing multi-stakeholder initiatives. If you’re a strategic thinker with strong business acumen, analytical skills, and problem-solving abilities (both technically and creatively) with a proven ability to build relationships, influence, and collaborate across all levels of an organization, we want to hear from you.

ROLE & RESPONSIBILITIES

• Manage the creative production calendar, developing and maintaining campaign timelines and workback schedules.
• Establish a clear, efficient creative production process that accommodates varying project scopes, timelines, and requirements.
• Set and manage key milestones for briefing, review cycles, approvals, and asset delivery, ensuring timely execution.
• Plan and coordinate creative and content production, including photoshoots and asset creation.
• Identify, vet, and onboard agencies, freelancers, and vendors as needed to support creative execution.
• Enforce and develop best practices to ensure briefs and creative requests are delivered on time and with clear guidance.
• Track and drive the marketing project and creative pipeline in collaboration with marketing leadership.
• Organize and lead project and briefing meetings, creative reviews, working sessions, and creative status meetings.
• Manage content updates, intranet assets, and job files for accessibility and organization.
• Develop and maintain SOPs and project management platforms by identifying inefficiencies and opportunities to automate, delegate, or eliminate steps for scalability.
• Monitor and report on creative bandwidth and production output to support resourcing and prioritization.
• Oversee and track the creative budget, ensuring resources are allocated effectively.
• Oversee long-term (4-12 month) marketing and creative projects, including ideation, budgeting, and execution.
• Support marketing leadership in identifying the resources, stakeholders, and timelines associated with meeting key business objectives based on TRUEWERK’s strategic plan.

Qualifications

• 5+ years of experience managing cross-functional creative projects within a marketing function. Agency experience is preferred.
• Must-have: Background in a tangible goods space such as CPG, apparel, outdoor, or other hardgoods/softgoods products. 
• Must-have: Deep understanding of creative ideation and production across digital and physical touchpoints, including but not limited to retail, TV, billboard, email, digital, and other emerging channels.
• Must-have: Experience owning and implementing Agile methodologies and leading sprint cycles is required. PMP, CAPM, or ScrumMaster (CSM) certification is preferred.
• Ability to anticipate creative and marketing project needs in order to proactively drive resourcing and preparation to meet key business objectives.
• Experience partnering with designers, agencies, and vendors to execute creative projects.
• Previous roles as Creative Operations or