Director, Marketing Partnerships - Fandango

Company Description

Fandango is the ultimate digital network for all things movies, serving more than 60 million unique visitors per month, with best-in-class movie information, ticketing to more than 30,000 U.S. screens, trailers and original video, home entertainment and fan merchandise. Its portfolio features leading online ticketers Fandango and Flixster; world-renown movie review site Rotten Tomatoes; and Movieclips, the #1 movie trailers and content channel on YouTube. Fandango’s movie discovery and ticketing innovations can also be found on mobile, social, AI and voice platforms from Apple, Facebook, Google, Amazon, and others. Fandango’s video on-demand service, Vudu, offers new release and catalog movies and next-day TV shows to more than 200 million connected, over-the-top (OTT) and mobile devices.

If you’re looking to inspire, be inspired and work at the intersection of entertainment and technology look no further than Fandango.  Fandango is an NBCUniversal Company. It is the policy of NBCUniversal and NBCUniversal's affiliated businesses to consider all qualified applicants for employment without regard to race, color, religion, national origin, sex (including pregnancy) sexual orientation, age, disability, veteran status or other characteristics protected by law.

NBCUniversal owns and operates over 20 different businesses across 30 countries including a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a premium ad-supported streaming service.  

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.  

Job Description

This is a key role on the Marketing team for Fandango - inclusive of Fandango, Vudu and Rotten Tomatoes. This role will work to lead the team focused on exhibitor, consumer brand and industry partnerships proactively and responsively as well as creatively driving consumer engagement strategies and holistic integrated campaigns. This role works cross-functionally to drive marketing campaigns, go-to-market capabilities, and partnership opportunities for the Fandango business.

The ideal candidate should be detail-oriented with an ability to handle multiple projects at once and prioritize within a fast-paced work environment, while having a consultative approach to craft meaningful and impactful relationships that drive deeper business opportunities for the enterprise.

• Partner Ownership for exhibitor partners, industry and trade associations, format partners and and consumer brands
• Develop comprehensive business plans for key partners including strategy, business case by title, marketing, and budgets
• Synthesize prioritization strategy with internal and partner direction, cultural/market trends, and consumer insights into compelling initiatives
• Cultivate relationships, gaining trust and respect, and facilitate efficient, transparent communication
• Adopt a consumer-centric approach to planning and work cross functionally with broader teams including Exhibition, Home Entertainment, Social & Content, Lifecycle, Synergy as well as Brand & Product Marketing teams to identify, analyze and prioritize user/segment needs with inventive solutions
• Create and execute strategies and marketing initiatives that drive awareness, engagement, product adoption, and market leadership throughout the film/television and consumer lifecycle
• Partner with Consumer Insights to better understand our customers and industry, including competitive information to drive appropriate messaging and competitive positioning as well as insights that contribute to long-term product planning
• Visual storytelling in pitching concepts, wrapping projects, and articulating impact for the organization
• Weave metrics and insights and ideas into compelling, coherent stories for internal and external stakeholders

Qualifications

Basic Requirements

• A Bachelor’s degree and 8+ years of Marketing experience
• Superior communication skills with the ability to interact cross-functionally internally and externally with business associates and