Immunology Thought Leader Liaison - New York, NY
AbbVieAbout the role
Company Description
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.
Job Description
Talent will be hired at a level commensurate with experience.
The Immunology Thought Leader Liaison (TLL) is a key member of brand strategic marketing team. The TLL is the primary point of contact for the AbbVie Marketing team within an assigned region, interacting with External Experts for the purpose of gathering on-label insight aligned to company strategic plans for a specific therapeutic area. Additionally, they partner with franchise marketing leads and field leaders to help develop regional commercial marketing plans where needed along with help to ensure/monitor execution is consistent with regional/national strategy.
Key Responsibilities:
Thought Leader Engagement and Development
- Interact with national/regional/local External Experts, emerging leaders, and relevant patient and professional associations within assigned region to identify collaboration and sponsorship opportunities in alignment with marketing strategies.
- Develop regional engagement plans in alignment with brand strategic plans and ensure consistent tactical execution throughout the year to drive key marketing engagement!
Peer to Peer Support
- Identify and recruit faculty for national series rollout and speaker training
- Consult with HCP’s on peer-to-peer content development
- Provide training on HCP led slide deck content, updates, and how content aligns to brand strategy
- Identify key KOL’s for national and regional conference product theaters
- Uncover regional speaker program opportunities based on local market dynamics, provide guidance on speaker selection and content to align speaker to loca
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