Associate Director - Market Access - Channel Strategy
Novo NordiskAbout the role
About the Department
Novo Nordisk’s Market Access and Public Affairs team engages diverse stakeholders across political and healthcare landscapes to forge solutions that drive patient access to innovative products. We strive to deliver the best possible outcomes for patients with diabetes, obesity, growth hormone deficiencies and rare bleeding disorders through mutual wins for both Novo Nordisk and our Market Access customers. Our passion for helping people live better lives and our award-winning product pipeline can only be as effective as our ability to provide life-changing information to healthcare providers, key stakeholders and policymakers. Our Market Access and Public Affairs professionals ensure that the latest therapies and products reach the people who need them most, by creating an environment where innovation and chronic disease management drive optimal health outcomes. Are you ready to realize your potential?
The Position
The Associate Director Market Access Channel Strategy is part of a team responsible for developing channel strategies that will ensure the best possible access position for existing and future NNI products. Identifies and delivers a deep understanding of landscape, changes, and trends in the Commercial, Medicare, and Medicaid channels across all NNI therapeutic areas. Supports execution across the healthcare ecosystem using an enterprise-wide mindset while ensuring a consistent and focused approach to NNI opportunities in the future. Focuses on the broader portfolio, inclusive of Diabetes and Obesity, and works closely with other teams within Market Access and Public Affairs, Commercial, Marketing, Finance, and Marketing.
Relationships
Reports to Senior Director, Market Access Channel Strategy.
Interacts frequently in collaboration with internal management and senior level representatives, including MAPA VPs and Directors and Medical leaders.
Interacts routinely with colleagues across Market Access and Public Affairs, and internal stakeholders from Marketing, Medical Affairs, HEOR, Finance, Commercial, Field Sales, and other relevant departments.
Essential Functions
- Helps inform, and executes on, overarching strategy for Commercial, Medicare, and Medicaid channels, ensuring cross-functional support for strategic direction, in order to achieve short-term and long-term business objectives
- Monitors evolving US market access environment to identify payer landscape trends and policy changes including but not limited to changes in healthcare policy, government healthcare programs, managed care, payment models, comparative effectiveness, customer engagement, and coverage and reimbursement
- Ensures close collaboration with MAPA, Medical Affairs, HEOR, Marketing, Finance, and Field Sales to identify business needs and gaps, and develop training plans and solutions
- Ensures all MAPA and Field teams are equipped with the right tools, resources, programs and information
- Ensures access strategies are aligned with Marketing regarding portfolio/brand segment positioning and messaging, and with NNI and Novo Nordisk’s long-term goals
- Recognizes opportunities and conceptualizes/pilots initiatives to drive strategies, processes, programs, and/or engagement models
- Execution support for assigned Areas
- Provides project management support across various special projects and initiatives
- Influences and drives organizational change and continuous innovation to enhance the effectiveness of our account management approach across business units
- Develops and oversees implementation of key success metrics to regularly assess performance and recommend strategic adjustments where/when necessary to accomplish NNI goals
- Contributes to annual brand planning and budgeting process to represent health system and non-retail channels needs across the organization
- Adheres to administrative policies and procedures and encourages others to do the same
Physical Requirements
5-15% overnight travel required.
Qualifications
- A Bachelor 's Degree required; major in Business preferred
- MBA or another advanced degree preferred
- A minimum of ten (10) years of relevant experience in any of the following areas: pharmaceutical sales, marketing, market insights, analytics, pricing, contracting, managed markets, national account management, finance, or consulting OR a minimum of five (5) years of experience in market access strategy in the pharmaceutical industry required
- Relevant experience may be substituted for degree, when appropriate
- Ability to translate strategies into measurabl
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