Marketing Manager

FIDELITY HOTEL is hiring for a MARKETING MANAGER

Fidelity Hotel is an adaptive reuse project located at 1940 E. 6th Street in the historic 103-year-old Baker Building. Fidelity Hotel has 97 guest rooms & suites, each with tailored amenities, custom-designed furniture, and thoughtfully curated art. The property features a full-service restaurant, bar, event & meeting spaces, and a private dining room. Fidelity Hotel is an homage to Cleveland’s long-standing ideals. Our unwavering dedication to the city's soul is expressed through the design, brand, art, amenities, and community programs -  all carefully selected to be additive to and reflective of the innovation & creativity that makes Cleveland so special.

What you'll do: 

• Responsible for the maintenance and optimization of the hotel and outlet websites, ensuring accuracy, clarity, and conversion-focused content that supports booking, dining, and event goals

• Update copy, launching promotions, maintaining a calendar of events, and fulfilling any website changes or updates to maintain a clear and compelling digital path to purchase

• Produce revenue-driving email campaigns with strong calls to action, compelling copy, and on-brand imagery; ensure all guest-facing and transactional communications are clear, grammatically sound, and consistent

• Maintain and audit all third-party location listings (Google, TripAdvisor, Yelp, OpenTable, etc.) via Marqii to ensure up-to-date information and optimal visibility

• Collaborate closely with the Director of Revenue Management or Revenue Manager to develop strategic, on-brand promotions that support occupancy, ADR, outlet performance, and overall revenue goals

• Brainstorm, build, and execute packages that support both PR efforts and direct revenue generation

• Maintain evergreen and seasonal offers, conducting regular audits across all platforms to ensure promotions are current, relevant, and performing

• Lead the strategy, promotion, execution, and post-event evaluation of all property events, activations, and pop-ups, ensuring alignment with revenue, traffic, and brand awareness goals

• Develop and maintain strong relationships with brand-aligned partners to create community-driven programming that drives foot traffic and repeat visitation

• Partner with department heads to ensure events are operationally sound, properly staffed, and financially viable, including coordination of BEOs and timeline

• Maintain accurate event listings across third-party platforms and local calendars

• Communicate event details internally through clear SOPs so all departments are informed and aligned

• Provide on-site support during events to ensure seamless execution and a high-quality guest experience

• Develop monthly, quarterly, and annual social content calendars aligned with property goals, seasonal priorities, and departmental initiatives

• Create and manage platform-specific content, including video, that drives awareness, engagement, and conversion

• Coordinate with PR agencies or directly with influencers and creators to generate high-quality, on-brand content through media stays and partnerships

• Manage Later or other social media management platforms, establish KPIs, and deliver clear, actionable monthly performance reports to the General Manager, Corporate Director of Marketing, and key stakeholders

• Stay current on social trends and emerging platforms, identifying opportunities to test and scale new tactics that support business objectives

• Serve as the primary champion for property-level marketing needs, supporting departments in the development and rollout of on-brand materials

• Write clear, compelling, grammatically correct copy for websites, emails, social media, menus, sales collateral, and guest-facing materials

• Maintain and update all F&B menus, catering materials, sales kits, and in-room collateral in a timely manner to support operations and sales efforts

• Conduct regular audits of on-property and guest-facing materials to ensure brand consistency and accuracy

• Manage third-party PR agencies, providing strategic direction aligned with the property’s revenue goals, brand positioning, and seasonal priorities

• Field and fulfill media requests, including interviews, photography, and content submissions, in a timely and professional manner

• Work with the New Waterloo corporate team on high-value media opportunities with support on media training and developing talking points, photoshoots, and assets

• Maintain and organize the propert