Omnichannel Solution Owner

Omnichannel Solution Owner

Location: Gaithersburg, MD

Introduction to Role:

Join our Global Omnichannel Delivery team within GBS Commercial Operations as an Omnichannel Solution Owner. This role is a unique opportunity to become a digital marketing operations delivery expert, leading the implementation of digital campaigns that support our brand’s strategic marketing plans. You will be the crucial link between the Brand Strategy and Technical/Operational Delivery teams, requiring a strong understanding of both business marketing strategy and cross-functional processes.

Accountabilities:

As an Omnichannel Solution Owner, you will transform marketers' objectives into actionable business requirements, partner with cross-functional resources on continuous improvement projects, and establish relationships with AZ IT subject matter experts. You will also be responsible for setting up and testing multi/omnichannel campaigns, creating omnichannel campaign delivery business and functional requirements, and reviewing and approving omnichannel campaign UAT plans.

What you’ll do:

• Transform Marketer’s objectives and the customer experience to enable into actionable   business requirements for Content and Omnichannel Delivery Teams.
• Partner with cross-functional resources, Channel Experience Leads, and brand partners on continuous improvement projects to drive E2E process operational excellence.
• Connect and drive strong collaboration among delivery resources including web development, content production, data tagging, email automation, CDP (Customer Data Platform) configuration, Sales CRM Platforms, and QA/Reporting.
• Establish and maintain relationships with AZ IT subject matter experts across respective omnichannel tools and platforms and use those relationships when advanced expertise is required to assess development feasibility of enabling proposed customer experiences and scaling solutions.
• Advise and collaborate with Delivery Team Program Manager as it relates to delivery timeline planning, delivery team resource utilization, management of project dependencies, and risk mitigation plans.
• Direct internal and external activities required to setup/build and test multi/omnichannel campaigns as well as ensure synchronization with other interdependent work. 
• Accountable for creating omnichannel campaign delivery business and functional requirements within AZ tools (Jira, ODAT (Omnichannel Data Activation Tool), etc) and demand capture templates, while also collaborating with and providing direction to tool specific specialists, as needed.
• Review and approve omnichannel campaign UAT plan and enable successful client demos that result in User Acceptance.
• Collaborate regularly with delivery teams, regularly participating in required daily and weekly delivery team meetings.
• Work with channel and platform excellence leads to scale services for use by delivery teams.
• Contribute to the success of the team by supporting the onboarding of new team members, documenting standard operating procedures and ways of working to enable scalable solutions, and supporting transformation project work.

Essential Skills/Experience:

• A minimum of 5-10 years of experience in technical project management or Marketing Operations
• High School Diploma or GED required, bachelor’s degree and 5-7 years of relevant experience is preferred
• Proactive in obtaining detailed requirements from Marketers and Strategists
• Client-focused, with excellent interpersonal skills
• Extensive business insight, and an awareness for how Marketers seek to create customer-centric omnichannel experiences
• Strong knowledge of digital channels including Websites, CRM Emails, CDPs, etc.

When we put unexpected teams in the same room, we unleash bold thinking with the power to inspire life-changing medicines. In-person working gives us the platform we need to connect, work at pace and challenge perceptions. That's why we work, on average, a minimum of three days per week from the office. But that doesn't mean we're not flexible. We balance the expectation of being in the office while respecting individual flexibility. Join us in our unique and ambitious world.

At AstraZeneca, we are committed to making a meaningful impact on patients' lives. We are a global team that helps to make excellence and breakthroughs possible. Here, you can apply your skills and abilities to genuinely impact patients' lives. Join us at an exciting time of growth through innovation for AstraZeneca. We are constantly evolving and taking intelligent risks to steer the enterprise, powering every function to run faster, more efficiently, and achieve more.

We are looking for individuals who thrive on intell