Senior Manager, Internal Narrative and Executive Communications

8x8 connects our customers and teams globally, empowering CX leaders with performance and insights to make smarter decisions, delight customers, and drive lasting business impact.

Location: Campbell, California (hybrid, 2-3 days per week) preferred. Open to remote candidates in the US.

Reports to: Director, Corporate Communications 

Department: Marketing and Communications

8x8's Senior Manager of Internal Narrative and Executive Communications owns the strategic narrative infrastructure that keeps employees, managers, and executives aligned around one platform story – through transformation, through change, and through the moments that matter most. From company updates to executive messaging to All Hands – they make sure the right story reaches the right people at the right time.

This role sits at the intersection of strategy, storytelling, and leadership communication – ensuring the company moves forward with one clear narrative. It requires a strong writer, a sharp narrative strategist, and a self-starter who thrives in a fast-moving environment. This is a new role with company-wide scope. You will own it from the start.

What You'll Own

Internal Narrative

• Strategic narrative champion – be the internal champion of 8x8's platform narrative. Translate brand positioning into language that travels – consistently – from the C-team to every team member.

Cadence and Education

• Company narrative cadence – build and maintain the rhythm that connects business momentum to employee understanding. Weekly digest, monthly strategic updates, change narratives that drive clarity before questions start.

• Strategic framework education – close any gaps between how we talk about 8x8 externally and how we talk about it internally; own and maintain the Marketing intranet site

• Product and business momentum – coordinated internal messaging before launches go external. Proactively work with Product and PMM teams and translate major announcements into internal narrative.

• All Hands – partner with HR and work cross functionally with executives to make our meetings meaningful and memorable.

Executive Communications

• Executive messaging – partner closely with executives to craft scripts, talking points, presentations and other content that articulate their vision and align with company strategy.

• Thought leadership content – develop and support Executive Insights, 8x8's thought leadership platform, including bylines, blog posts, video assets and panel materials for both internal and external audiences. Position 8x8 leaders as credible voices in their categories.

• Public appearance support – work with the PR team to prepare executives for media interviews, conferences, and speaking engagements. Briefing materials, messaging prep, and follow-through.

• Voice consistency – maintain a unified executive voice and tone across all communications so leaders reinforce each other.

Orchestration and Enablement

• Narrative orchestration – consistent C-team messaging across announcements, strategic updates, and major moments. Language coordinated before it goes live.

• Manager enablement – toolkits, talking points, and FAQs that give managers the language and confidence to communicate clearly to their teams before, during, and after major moments.

• Change narratives – when the business moves, leadership speaks with one voice. Strategic clarity before the moment, not cleanup after.

• Measurement – track business-connected KPIs including narrative adoption across teams, executive message consistency, employee understanding of platform strategy, and enablement effectiveness. 

What We're Looking For

Experience

• 8+ years in communications, with hands-on experience in executive communications, internal narrative, or a blend of internal and external comms, ideally in technology

• Proven experience writing for executives – you can translate a CEO's priorities into language that lands equally with employees

• Experience owning a function or building a program with real accountability for outcomes

• Worked in or alongside a marketing or revenue org – you think in terms of message architecture and execution

How You Work

• You're comfortable with ambiguity – you make a call and move forward

• You operate w