Sr. Manager, Professional Services Sales

About Us:

Automation Anywhere is the leader in Agentic Process Automation (APA), transforming how work gets done with AI-powered automation. Its APA system, built on the industry’s first Process Reasoning Engine (PRE) and specialized AI agents, combines process discovery, RPA, end-to-end orchestration, document processing, and analytics—all delivered with enterprise-grade security and governance. Guided by its vision to fuel the future of work, Automation Anywhere helps organizations worldwide boost productivity, accelerate growth, and unleash human potential.

Our Opportunity

Automation Anywhere is redefining the future of work through Agentic Process Automation (APA) — combining AI, RPA, and intelligent document processing to drive enterprise-scale transformation. As a direct competitor to UiPath and the market leader in cloud-native automation, we are rapidly expanding our Professional Services go-to-market motion across North America.

The Sr. Manager, Professional Services Sales role is a senior revenue position responsible for driving Professional Services pipeline, bookings, and strategic services attachment across new and existing enterprise accounts. You will partner with Account Executives, Solution Architects, and Professional Services Delivery leaders to position Automation Anywhere's services portfolio as a core component of transformational automation programs — ensuring clients achieve measurable business outcomes at speed and scale.

You will make an impact by being responsible for:

Professional Services Revenue Generation & Pipeline Development

• Owning and driving professional Services bookings targets across a defined North America territory or vertical segment
• Identifying, qualifying, and closing Professional Services opportunities including implementation services, Ignite engagements, managed services, and outcome-based delivery programs
• Building and maintaining a healthy Professional Services pipeline by partnering closely with field sales, channel, and alliances teams
• Developing Professional Services-specific account plans aligned to customer automation roadmap and business priorities

Solution Positioning & Value Selling

• Positioning Automation Anywhere's Professional Services portfolio as the compelling choice for both existing clients and new prospects
• Developing compelling Professional Services proposals, SOWs, and business cases tailored to client outcomes — including cost savings, FTE reallocation, DSO reduction, and working capital impact
• Leading Professional Services discovery conversations to uncover scope, complexity, and investment requirements for automation programs spanning AP, AR, Payroll, and other enterprise functions
• Articulating the value of Agentic Process Automation (APA) engagements to C-suite and operational stakeholders

Partner & Delivery Collaboration

• Working cross-functionally with Professional Services Delivery, Solution Engineering, and Customer Success to ensure Professional Services scope is correctly defined, priced, and deliverable before commitment
• Collaborating with strategic SI partners to co-sell and co-deliver Professional Services programs, defining clear accountability between partner and Automation Anywhere delivery
• Ensuring smooth handoff from sale to delivery, with defined success criteria, KPIs, and governance frameworks established at deal close

Commercial Structuring & Deal Execution

• Structuring Professional Services engagements commercially, including milestone-based, T&M, fixed-fee, and outcome-based pricing models
• Navigating deal desk, legal, and approval processes for Professional Services investments, co-investment programs, and strategic concessions
• Managing contract negotiations and SOW finalization in coordination with legal and finance teams
• Tracking and reporting Professional Services pipeline, forecast, and bookings through Salesforce with accuracy and discipline

Customer Engagement & Thought Leadership

• Serving as a trusted advisor to enterprise clients, helping them build automation business cases, prioritize use cases, and structure multi-phase delivery roadmaps
• Representing Automation Anywhere Professional Services capabilities at industry events, QBRs, and executive briefings
• Contributing to the development of Professional Services sales plays, competitive battlecards, and ROI frameworks for use across the North America field team

You will be a great fit if you have:

• Bachelor's degree in Business, Technology, or a related field; MBA is a plus
• 10 + years overall work experience with