Product Director
TeadsAbout the role
At Teads, we do quality and responsible advertising, at scale. We invented outstream video advertising and now have a reach of 1,9 billion unique users per month powered by an end-to-end proprietary platform. We foster a sustainable advertising and media ecosystem by funding quality journalism and respectfully connecting brands to consumers.
To innovate, we have created a strong company culture that empowers passionate people, gives them the right tools and trusts them to do their jobs as best they can. Teads roadmap is full of ambitious and strategic projects related to the evolution of our offering for both publishers and advertisers.
Our organization gives the possibility to work remotely part of the time and more flexibility is open to discussion. We also offer relocation packages if you prefer to settle down in one of our engineering offices. 👉 Join a team of passionate people who build quality and responsible advertising, at scale!Performance @Teads
Teads Performance journey started in 2018, with the creation of the first mid-funnel offering aiming to generate clicks and qualified traffic for our clients, with premium and responsible ad experiences.
Fully relying on proprietary technology, this offering has been evolving to offer greater capabilities, and it represented over a third of Teads turnover in 2022.
Since the beginning of the year, Teads has been progressively rolling-out a lower-funnel offering to now focus on conversions for our clients.
This is a strategic area of very high growth. In this role of Product Director, you will be overseeing the development of all of our performance product portfolio.Teads’ Creative Studio
We are known for offering Premium Ad Experiences, and Teads Studio is at the heart of it.Teads Studio offers a range of tools and features to facilitate the creation of compelling and interactive video ads that can be distributed through Teads' advertising platform. This includes features such as interactive elements, dynamic creative optimization, and other tools to enhance the overall advertising experience.
This creative platform is used both by around 100 Teads creative designers distributed across the globe, as well as on a self-serve basis by our clients. Last year, over 150,000 creatives were optimized using Teads Studio capabilities.In this Product Director role, you will be responsible for defining the future of our creative capabilities for all screens and environments, including our expansion to the Connected TV space.What will you do?
The company is continuing to grow and the Product team has more than ever a pivotal role to set the company for success.As a Product Director, you will manage a team of Product Managers and Product Data Analysts, drive product strategy and execution, and collaborate every day with global and local stakeholders across all departments (business, sales, operations, marketing, etc.)
You will facilitate cross-team collaboration and create a motivating vision and strategy for your team's scope and beyond. Your leadership skills will be essential in inspiring your team towards this shared vision.As Product Director, you and your team will be involved in the key activities outlined below:
- Roadmap & strategy: Define clear product strategy and create best-in-class roadmaps for outperforming competitors with innovative and disruptive ideas. Ensure a data-driven journey by prioritizing thoughtfully, establishing clear success metrics and identifying north star metrics.
- Product Design & Delivery: Smartly design resilient and scalable solutions, propose cutting-edge innovative design on key functionalities and ensure the impacted stakeholders (internal, external) are up to date with the relevant milestones and any changes to the initial plan.
- Product roll-out & continuous improvements: Manage transversal and complex product releases communication having cross-team dependencies. Interact with clients, publishers and agencies on a regular basis to amplify the impacts of the releases. Be comfortable in being strongly involved to define the marketing and business position of your product area.
What will you bring to the team?
- Bachelor or Master degree in marketing or engineering
- Proven experience of 10+ years as a Product Manager in the ad-tech industry
- A previous experience in Performance advertising (mid-funnel, lower-funnel and/or Retail Media) and management is a must
- Ability to efficiently communicate and collaborate with different departments (sales, business, engineering)
- Understanding of the product from a technology perspective <
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