Sr. Director, Business Development Strategy

Company Description

Publicis Groupe, known for its award-winning creativity, best-in-class technology, digital and consulting expertise, is the world's third largest communications group. With 80,000+ colleagues in over 100 countries, the Groupe has four Solution hubs: Creative with Publicis Communications, Media with Publicis Media, Digital business transformation with Publicis.Sapient, and Health & Wellbeing with Publicis Health.

Since 2014 with the acquisition of Sapient, Publicis Groupe has undergone a profound transformation by scaling a new model connecting data, creativity, and technology. The Groupe has continued this journey with the 2019 acquisition of Epsilon to further scale the data-led offering and provide true momentum to our client's own transformation.

This model, with a country-led approach, is called the "Power of One" and gathers all the capabilities of the Groupe under one roof, putting clients at the core of the organization.

Job Description

Team Overview

The Publicis Groupe Growth team is responsible for accelerating Groupe transformation to high growth businesses and solutions through the development of company-wide strategies for new market entry, client development, and integration. This team is responsible for driving the Publicis Groupe vision of the Power of One – the connectivity of the company's four solution hubs (Publicis Communications, Publicis Media, Publicis Sapient, and Publicis Health) – fostering collaboration throughout the Groupe and infusing Epsilon data and technology to maximize client value.

Role Overview

Within the broader Growth organization, the Groupe Media Solutions team drives Publicis Groupe client adoption of Publicis owned media solutions.

The Sr. Director Publicis-ownedwill serve as a subject matter expert focused on helping Groupe clients achieve their business goals via Groupe Media Solutions which include APEX Exchange, Epsilon Digital Media, PMX Lift and CitrusAd.

As a member of the broader Growth organization, the Sr. Director, Groupe Media Solutions will collaborate closely with other product subject matter experts to up-sell and cross-sell opportunities into other Groupe solutions that may be complementary to or incremental to media sales. This team will participate in a compensation structure that rewards achievement of both DMS, APEX, PMX and CitrusAd media products, as well as other Growth product targets, focused on driving holistic client and business growth. The Groupe Media Solutions structure is dedicated to Publicis agencies within given geographies to ensure client alignment and holistic subject matter expertise across offerings.

The Sr. Director will offer strategic guidance, tactical plan recommendations, and outstanding customer service for Publicis accounts. This role is expected to work creatively and with a consultative approach to create and deliver customized sales solutions that address the client's business objectives and goals.

The ideal candidate should possess a proven track record of driving digital media growth, comfort with client presentation/management, deep understanding of the digital and programmatic landscape, and the ability to ensure client success within matrixed organizations.

Responsibilities

• Serve as Groupe Media Solutions primary point of contact to Publicis Groupe accounts and foster continued customer learning by agency teams and clients on the benefits owned Groupe owned media assets.
• Achieve quotas assigned by the Groupe annually across Media (primary) and team (secondary) Growth target
• Identify and employ strategies to connect and cross-sell Groupe solutions to best serve clients
• Develop/participate in QBR presentations in tandem with Growth and client leadership
• Identify relevant industry trends and client needs to inform Groupe product priorities/roadmap
• Build and maintain strong relationships across agency and product stakeholders to ensure successful delivery and positive customer experience
• Cultivate a team-focused, collaborative mentality across all support teams
• Contribute to new business and prospecting efforts as needed

Qualifications

• Ideally 8 years of media industry experience with emphasis in digital
• Bachelor's Degree in Advertising, Marketing or related field
• Proven knowledge of digital planning and buying process with understanding of various vendors, different cost methods, various reporting, and delivery validation
• Strong quantitative skills, including analytical abilities and math proficiency

Additional Information

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $115,500-$194,500. This is the pay range the Company believes it will pay for this position at the ti