Senior Go-To-Market Manager Modern Work - Copilot

Are you passionate about creating compelling product stories that resonate with customers and drive business growth? Do you have a vision for how AI can transform work? Do you have a track record of delivering high-performing results and fostering a culture of collaboration and inclusion? 

 

Our Microsoft 365 offering is the world’s productivity cloud and the only comprehensive solution that empowers everyone with an integrated and secure experience. Leading organizations are choosing our Copilot for M365 for their advanced security, communications, and productivity experiences to unlock new scenarios of AI transformation. We are at an exciting phase in our growth trajectory with Copilot for M365.  

 

Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Responsibilities

Business Management

• Develops and executes business strategy on MW Copilot and tracks plan efficacy to drive sustainable growth within and beyond the fiscal year.
• Accepts accountability for revenue and KPIs, identifying strategic priorities and driving alignment across the business.
• Partners with senior leadership to align with area/subsidiary goals and drive business priorities for One Microsoft orchestration.
• Aligns the various Copilot sales motions into an integrated strategy and story
• Leads regular cadence of connections with corporate to execute strategic planning and acts as the primary representative from the field.
• Utilizes insights on key business aspects and execution rigor to drive field performance and contributes to sales and marketing tools development.

Go-to-Market (GTM) Strategy, Planning, and Delivery

• Leads definition and orchestration of strategic GTM plans across the business, inclusive of marketing, field, consulting, customer success, and partner functions.
• Partners with Global Partner Solution (GPS) to guide program development and execution for partner recruitment and enablement.
• Works collaboratively with internal partners to develop and track the appropriate KPIs to understand performance and drive insights.
• Orchestrates a rhythm of the business (ROB) for ongoing measurement of KPIs against revenue and targets.
• Aligns and monitors investment impact and growth opportunities across partners, building and landing growth plans.
• Leads and orchestrates functional teams in understanding and executing market strategy and customer segmentation, prioritizing impact over activity.

Business Development

• Identifies and pursues long-term growth opportunities and investment plans that are not immediately obvious or currently being utilized.
• Matches market opportunities with the company's strengths to create strategies that improve overall business performance.
• Engages with executives to develop actionable strategies and oversees the rollout of solutions that have a significant impact and grow market share.
• Ensures solutions meet local needs in the Netherlands, including compliance with local regulations and programs.

Product Advocacy

• Acts as the primary product and technical advocate, evangelizing across products in the portfolio and the business.
• Leverages expertise and knowledge to develop competitive strategy, position the value proposition, and tailor messaging for internal and external audiences.
• Identifies strategies for cross-selling and attach points across product/service areas.
• Provides guidance to sales in customer engagements and counsels partner practice leads.

Qualifications

10+ years marketing strategy, business planning, sales enablement, business development, technical pre-sales, or related work experience.

 

Additional or Preferred Qualifications

• Bachelor's Degree in Business, Marketing, Computer Science, or related field.
• 7+ years experience managing and expanding a product/solution portfolio and driving demand generation and pipeline acceleration within a complex (e.g., multinational or matrixed) organization.
• Experience