Director, Creative Services COE Leader

Job Summary:
    
The Creative Services Center of Excellence (CoE) is a virtual team of specialized, client-focused, and high-performing creative and design professionals responsible for creating visual designs, creative brand representations, and copy layout that can be used across print and digital applications. The team works closely with industry, business line, and brand marketing leadership, along with BDO professionals and firm leadership, to develop and execute the visual elements of marketing strategies, materials, and campaigns.

The Creative Services Director is able to translate business goals into compelling creative strategies and manages the teams that execute them. The role is a blend of creative vision and strategic planning, ensuring that all creative output aligns with the brand's identity and effectively reaches the target audience. This is a hands-on leadership role for an individual who is not afraid to roll up their sleeves and contribute directly to creative projects. The ideal candidate will balance strategic thinking with strong tactical execution to produce innovative, high-quality, and on-brand creative work. This individual oversees the people, process, and technology that bring to life the visual elements of marketing strategy and plays a critical role In increasing our brand value through multi-media designs that represent our firm’s visual identity and brand story.

This position requires the ability to articulate vision and priorities, manage a diverse team, and implement creative ideas in a fast-paced, agency-like environment. This role oversees resources and projects related to the firm’s creative services, including visual identity and branding, advertisements, digital experiences, videos, and publications. This role functions as the lead supervisor on various projects, drives creative strategy, provides leadership and direction, and upholds our standards for design, branding, and visual style in print and digital media.

Job Duties:

• Maintains a holistic understanding of the entire creative process, from content development to design and strategy
• Collaborates on the ideation and delivery of new design concepts for a variety of projects which may include print, digital/web, video, signage, newsletters, training materials, and reports/publications
• Serves as a strategic internal resource to marketing professionals, industry groups, and business lines to ensure that the visuals, messaging, and interactive elements of a project are properly aligned with the firm’s vision and brand standards
• Collaborates with the Creative Services team and internal clients to establish a vision for a deliverable or design and create a visual concept by studying or researching information and materials
• Establishes schedules for short-term and long-term projects; plans tasks accordingly; and manages workflows, team/support staff, and goals to ensure projects are delivered on time and are of the utmost quality
• Focuses on finding new ways to evolve the brand through innovative design and visual concepts
  Researches, tests, and brings new technologies and processes onboard to support digital transformation and efficiencies
• Champions the BDO brand to ensure all marketing and communications reflect the firm’s messaging, positioning, and visual identity
• Develops and maintains tools/resources to communicate corporate visual identity and design processes in alignment with global standards
• Illustrates visual concept by designing and refining the layout of art and copy regarding arrangement, size, type size and style, and related aesthetic concepts
• Employs color, type, illustration, photography, animation, and layout techniques that align with firm brand standards
• Reviews and approves designs and other types of graphics created by team; obtains approval of concept according to national marketing protocol and defined processes
• Prepares print-ready files and liaises with external vendors and printers for finished copy and deliverables
• Maintains technical and industry knowledge by attending design workshops; reviewing professional publications; participating in professional societies
• Works with external agencies and vendors (advertising, PR, graphic design, printing) to create specific deliverables
• Develops and delivers firmwide brand visual elements and PowerPoint training, including training specific to marketing, administrative, and business development professionals
• Other duties as required

Supervisory Responsibilities:

• Mentors, motivates, and supervises the Creative Services team to nurture their ideas and monitor overall performance
• Supervises the day to day work assignments and ensures quality deliverables
• Develo