VP, Brand Management

JOB TITLE: VP, Brand Management

DEPARTMENT: Brand – Client Partnerships

REPORTS TO: EVP, Client Partnerships

LOCATION: Las Vegas, Remote

ABOUT THE ROLE

The Vice President, Brand Management will lead an iconic travel, tourism & hospitality account, with a focus on developing innovative, results-driven campaigns and ensuring smooth execution across all agency functions. This strategic leadership role oversees client relationships and the leadership of a high-performing team, with a focus on building and nurturing trust-based partnerships with clients and key stakeholders.

Must-haves for this role include a proven track record in a client-facing leadership role, strong business acumen, operational excellence and strategic thinking. You must be solution-oriented, culturally aware, and a natural collaborator across departments and disciplines — someone who thrives in fluid situations, comes alive under pressure, and can confidently manage and persuade a wide range of personalities and competing priorities.

While this position offers flexibility to work remotely, you are required to be onsite at our Las Vegas office at least three days per week. Weekly travel to Las Vegas is expected— and if you’re ready to make Vegas your home base, even better!
 

WHAT YOU’LL DO

Client & Relationship Leadership
 

• Build and maintain strong executive-level relationships with clients and other stakeholders through strategic insight, trust, and consistent high-level performance.
• Serve as the agency's senior voice and trusted advisor to clients, especially in C-suite interactions.
• Demonstrate a deep understanding of client industries, market trends, competitive landscape, and evolving business needs.
• Act as a champion for clients internally, ensuring agency work aligns with their goals and drives measurable impact.
• Anticipate and proactively address potential relationship or revenue risks, advising agency leadership accordingly.
• Establish and oversee client relationship mapping at the highest levels, ensuring strong personal working relationships with key contacts.
• Remain well-versed in the day-to-day business of clients, including key issues, competitive landscape, and assigned agency projects.
• Balance the dual expectations and business goals of both clients and the agency.
• Demonstrate confidence and sound decision-making as the agency’s leadership voice on assigned accounts.

Strategic & Creative Leadership

• Lead development and implementation of annual strategic plans and business solutions that drive client growth.
• Guide creative teams with insights and brief enhancements, supporting the development and sell-in of bold, effective campaigns.
• Inspire innovation and creative problem-solving across client initiatives, campaigns, and brand storytelling.

• Ensure all marketing efforts reflect the brand’s strategic vision and are relevant to evolving media and cultural landscapes.
• Gather, analyze, and share relevant insights about the client's business with internal teams to drive strategic alignment.

Business & Financial Management

• Own overall business leadership of assigned accounts, including profitability, forecasting, and resource planning.
• Prepare annual billing projections (revenue and gross income) for agency and client planning.
• Identify and lead organic growth and cross-sell opportunities within accounts.
• Oversee contractual negotiations and fee structures in partnership with EVP leadership.
• Manage the financial health and high-level relationships of assigned accounts