Marketing Director, Out of Print (Hybrid)

Marketing Director, Out of Print (Hybrid)

Out of Print, a division of Penguin Random House, seeks a Marketing Director to manage sales, consumer, and brand marketing initiatives across its product line. The Marketing Director will collaborate with our product development and sales teams to help create marketing strategies and plans, manage goals and priorities for marketing our merchandise, and maximize revenue through targeted account-facing programs. In addition, the Marketing Director will manage the Out of Print social media and website teams to guide their efforts.

 

Out of Print’s mission is to celebrate the joy of reading by creating high-quality, stylish apparel and accessories. Designed with readers in mind, our products feature iconic book-related artwork and literary references to delight book lovers of all ages. Our shirts, totes, socks, and accessories allow readers to wear their favorite stories and share their love of reading with the world.

 

Operating across a varied portfolio of licenses, categories, and products, the Director collaborates with the director of merchandise on many stages of the product development process. As a key bridge between Sales and out-of-print, the Director manages the creation of materials and account marketing assets that impact sell-in.

 

The Director plays a driving role in planning product launches with sales, both new and backlist, as well as marketing direction for the e-commerce website team. The Director will manage our social media team in its efforts to support the Out of Print brand. In addition, the Director will, at times, be involved in creating marketing plans for acquisition pitches for new licenses and products.

 

This hybrid position has occasional in-office/in-person responsibilities, including but not limited to, attending in-person sales conferences, account meetings, and conventions. We will consider candidates who can work from a commutable distance to our offices at 1745 Broadway, which includes the tri-state area (NJ, CT, & PA).

 

Please apply using our ATS system by August 8, 2024, and include your resume and cover letter for consideration. Before applying for any role at Penguin Random House we recommend you review our applicant resources page and look over our open to remote guidelines on our FAQs page.

 

The Role:

• Creating marketing strategies, priorities, and plans for Out of Print product lines and licenses
• Managing team of designer/photo marketers and social media staff to execute plans
• Reviewing sales materials and working with product and acquisitions staff to ensure that products are positioned to best maximize sales opportunities and merchandising
• Liaising between sales and working with Director of Merchandise to set agendas, and prepare presentations for seasonal sales meetings, as well as spearheading follow-up on action items
• Work with teams to ensure sales assets and materials are available for reps for sales calls
• Managing website and digital marketing staff to support D2C sales and growth
• Working closely with consumer insights, sales directors, and publishing to highlight backlist opportunities and strategizing on how to best drive account marketing and consumer awareness<