Director, Strategic Solutions Sales

Join ABC Fitness and become part of a culture that’s as ambitious as it is authentic. Let’s transform the future of fitness—together!

Our Values

Best Life

We believe great work begins with great people. That’s why our culture is built on respect, trust, and belonging. We create an inclusive environment where every team member can bring their authentic self to work—because diverse perspectives drive innovation and meaningful impact.

Growth Mindset

We are doers, thinkers, and dreamers. At ABC Fitness, your growth is our investment. Through continuous learning, mentorship, and professional development opportunities, we empower you to reach new heights—personally and professionally.

One Team

From day one, you’ll be part of a team that collaborates, celebrates, and cares. We move fast, support one another, and have fun along the way. Because when you thrive, we all thrive.

INTRODUCTION:

ABC Fitness has the product, the client base, and the market position. What's missing is a single owner who can convert the mobile and digital coaching opportunity inside our existing top accounts and across a new class of multi-location prospects into a repeatable, enterprise-grade revenue motion. 

This role merges two functions that were operating as separate, sub-scale motions: expansion selling into ABC's most strategic accounts, and net-new enterprise acquisition of mobile-first, multi-location fitness operators. It is built as a player-coach seat; the person in this role carries a personal number, manages one direct report, and owns enablement for every new product ABC brings to the sales floor. 

WHAT YOU'LL DO:

Own Expansion Across the Top 100 

Personally manage and grow ABC's relationship with its 100 most strategic gym and studio accounts. Lead full-cycle expansion opportunities, mobile app, digital coaching, CRM, and premium platform add-ons across Ignite and Glofox from discovery through close. Build multi-year account plans that treat these accounts as long-term growth partners, not renewal targets. 

Drive Net-New Mobile Enterprise Acquisition 

Build and run an enterprise sales motion targeting mobile-first operators with 10+ locations who sit outside the current client base. Sell Trainerize Enterprise and standalone mobile/training services as a wedge into larger, multi-location groups. Own the full cycle: prospecting, discovery, demo, business case, negotiation, and close, supported by dedicated SDR capacity. 

Lead a Direct Report 

Manage one Cross-Sell/Upsell Account Manager. Set activity and pipeline expectations, run weekly 1:1s and deal reviews, and coach toward quota attainment and long-term skill development. This is the first management rep in what should become a small, high-performing pod as the mobile enterprise motion scales. 

Partner with the  Enterprise SDR Team 

Work directly with SDR leadership to define targeting criteria for the mobile enterprise segment (location count, platform fit, incumbent signals) and to build outbound sequences and qualification standards specific to this motion. This is a working overlay, not a reporting relationship; success depends on pipeline quality, not headcount ownership. 

Own Product & Product Line Enablement 

Serve as the enablement owner for every new product or product line that ABC introduces to the sales organization, globally across Mid-Market and Enterprise. Build the positioning, objection-handling, and certification materials that the broader sales team uses to sell each new release, starting with mobile and digital coaching capabilities. 

Build the Enterprise Mobile GTM Motion 

Define the playbook that makes this a repeatable enterprise motion rather than a set of one-off deals: ICP criteria for 10+-location mobile prospects, a standard business case template, a pricing/packaging approach for mobile-only entry deals, and a clear expansion path from a single-service sale to full platform adoption. 

WHAT SUCCESS LOOKS LIKE

• Delivered measurable expansion MRR across the Top 100, directly attributable to mobile and digital coaching attach. 

• Closed and onboarded a first cohort of net-new mobile enterprise logos (10+ locations), validating the wedge motion. 

<