MARKETING SPECIALIST - Campus Dining Missouri S&T- Rolla, MO

As the Campus Marketing Specialist with Chartwells Higher Education, you will play a pivotal role in driving our campus dining program's success at MISSOURI S&T!  This leadership opportunity allows you to creatively engage with the student community, demonstrating your knowledge of Generation Z and Centennial marketing strategies to improve guest happiness and revenue. Your efforts will help craft an engaging and inclusive dining experience at Missouri S&T! 

Rolla is surrounded by natural beauty, with access to places like the Ozarks. You can enjoy outdoor activities like hiking, camping, and fishing. There's a sense of community in Rolla, with local festivals, farmers' markets, and events. It’s a nice mix of local and university activities. Rolla is located off I-44, making it fairly accessible for traveling to larger cities like St. Louis, which is about two hours away. That gives residents the ability to explore or commute to a bigger city when needed, although many people find they don’t need to leave often with everything Rolla has to offer.  Springfield, Missouri, is about 80 miles southwest of Rolla via Interstate 44. It's a fairly straightforward drive, so you can easily make the trip for a day of shopping, dining, or exploring the attractions! 

Key Responsibilities: 

• Develop and manage an annual marketing plan and budget for the entire campus, ensuring the achievement of sales goals across meal plans, retail, residential, and catering operations 
• Develop and implement innovative promotions and awareness campaigns to boost sales in resident dining, retail, catering, concessions, and summer camps/conferences 
• Maintain regular communications with clients and the campus community on a daily, weekly, and monthly basis 
• Conduct and analyze consumer research, market conditions, and competitor information to inform marketing strategies 
• Manage and complete the dining brand's digital strategy 
• Coordinate consumer feedback programs and analyze results to improve services 
• Establish and maintain merchandising standards 
• Present to various campus departments and student groups throughout the year 
• Collaborate with campus departments on ongoing and new campaigns 
• Supervise Student Success interns or sales ambassador teams 
• Coordinate and complete training and engagement programs for associates 
• Report on return on investment and key performance metrics 
• Develop vision plans and conduct quarterly client and collaborator presentations 
• Other duties as assigned, including supporting satellite campuses or regional marketing efforts, which may require occasional evening, late night, and/or weekend availability 

Preferred Qualifications: 

• Bachelor’s degree in Marketing, Culinary, Hospitality, or Hotel Management or equivalent experience 
• Minimum of three years in marketing, with experience in B2C program development, and ideally B2B marketing 
• Ability to collaborate with various internal functions, including operations, culinary, retail, merchandising, and client relations 
• Strong organizational, time management, and communication skills, both verbal and written 
• Ability to present to large groups 
• Proficiency in Microsoft Office Suite: PowerPoint, Word, and Excel 
• Experience with social media tactics to improve brand awareness 
• Graphic design skills using Adobe Creative Suite are a plus