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Senior Director, Marketing Art Production

PlayQ
Santa Monica, United StatesRemotefull_timeVerifiedPosted 12 Apr 2025
💰 $180,000/yr($130,000/yr$180,000/yr)

About the role

Our Mission:

To capture the hearts and minds of millions of players across the world by creating unforgettable games powered by the best technology.

About Us:

PlayQ is a rapidly growing entertainment and technology company that recognizes quality is king as we deliver unforgettable mobile game experiences to a global audience. Our games engage millions of users daily, surprising them with creativity, beauty and fun!

Our latest hit game, Treasure Party, uniquely combines match-3 puzzle gameplay with a board game adventure, offering a vibrant treasure-hunting experience. Treasure Party is quickly becoming a top title in the match-3 genre with fresh adventures and a fun, rewarding journey perfect for puzzle lovers and adventurers alike.

Our team is driven, playful and deeply committed to excellence and innovation. We work together to craft clever, visually stunning, and memorable experiences. PlayQ’s environment values initiative, collaboration, and individual leadership to ensure that our mission is fulfilled.

Who You Are:

  • Proactive Achiever You consistently take the initiative to drive business results, supported by sound reasoning and detailed execution plans.
  • Growth Driver You champion company-wide success by relentlessly focusing on achieving results, understanding how your work impacts the entire organization, and pushing to make it 10% better every time. You continuo
  • Solution Seeker Fueled by curiosity, you explore various ways to solve a problem. Every hard problem is an opportunity in disguise. 
  • Team Builder You actively foster strong dynamics within and between teams, contributing to our collective success.
  • Resilient Leader You consistently approach your work with resilience and a steadfast passion for achievement of our goals despite challenges or setbacks.
  • Data-Driven Creator You leverage data to back intuition. Empirical creativity is your go-to. Imagination led, data validated.

Why you'll want to come to work:

Join us as the Senior Director of Marketing Art Production to lead our creative marketing efforts for our hit match-3 game – Treasure Party.

This is a high-impact role where you’ll take full ownership of creating and delivering marketing art, leading the end-to-end production process from concept to execution. Leveraging your deep expertise in project management and creative services, you'll shape and scale campaigns that fuel both user acquisition and retention for a game that has already proven its product-market fit. Your work will be pivotal in amplifying Treasure Party’s reach and accelerating its growth in a competitive landscape.

Your Impact:

  • Strategic Execution: Lead the creation and delivery of marketing art by developing and implementing production roadmaps, frameworks, and schedules that streamline workflows. Drive efficiency, ensure predictability, and maintain alignment with broader business objectives throughout the marketing art production process.
  • Budget Optimization: Assess and communicate costs throughout the production cycle in order to balance high quality with quantity to keep us competitive in the market. Manage team budget, including scoping projects, people hours, and tools. 
  • Tool Development: Own the development of our marketing art toolkit by identifying production gaps and driving effective solutions. Lead internal and external teams to deliver high-quality, functional tools that streamline and elevate our creative workflows by ensuring clear accountability across the process.
  • Creative Testing: Collaborate with User Acquisition to review creative testing results. Understand which components of marketing art drive performance for the business and ensure artists are aligned on learnings and overarching goals to constantly level up their work. 
  • Communication: Establish clear, consistent communication frameworks to keep key stakeholders aligned on project status and progress. Own and enhance feedback loops to ensure artists have a deep understanding of how their work directly connects to business objectives, timelines, and budget considerations.
  • Stakeholder Management: Champion alignment and partnership across Marketing Art, Growth Marketing, and Game teams to ensure clarity on project goals and deliverables. Collaborate closely with key stakeholders to define strategic objectives, foster innovation, and maintain seamless communication throughout the entire

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Company

PlayQ

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