Client Intelligence Manager
Inmar IntelligenceAbout the role
The Client Intelligence Manager will also help with special projects such as automation or artificial intelligence to assist in the enhancement and evolution of the analytics team and future go-to-market strategies.
Primary Accountabilities:
Analytical (50%)
● Develop and deliver data-driven client presentations focusing on program/solution benefits and
increased revenue growth.
● Continually identify new and innovative ways to leverage products and data to address marketing
challenges and client questions.
● Help develop sales positioning based on data insights, market trends and engagement metrics.
Leadership (20%)
● Serve as a measurement expert and consultant both internally at Inmar and externally to provide
thought leadership and guidance to our client partners.
● Train sales and other cross-functional teams in data analysis and measurement across Inmar solutions.
● Work with cross functional teams to help build upon, refine, and define, the future of Inmar’s digital go-to-market strategy and offerings.
● Involvement in hiring, on-boarding and training of new team members within the Advertiser Analytics team or greater Martech team.
● Monitor and evaluate campaign performance to provide internal benchmarks, expectations and sales/product positioning materials.
Strategic (30%)
● Provide thoughtful and strategic optimizations and recommendations to maximize client investment and
performance.
● Collaborate with manufacturer and retail partners on how to use data and insights to elevate partnership and performance.
● Serve as an advocate for the media and incentives value propositions among manufacturing community through the delivery of superior insights & analytics.
Internal only do not distribute without Inmar written permission, 2021
Required Qualifications:
● Bachelor's Degree in business, advertising, marketing, analytics or related field; Master’s Degree preferred
● 5+ years of related experience with a background that includes supporting a sales organization with analytics and insights; or any equivalent combination of experience and training that provides the required knowledge, skills, and abilities needed to complete the major responsibilities/essential functions of the position
● Proficiency in the use of Google products, Microsoft Office products such as Excel, PowerPoint, Word and visualization tools such Tableau or Looker
● Extensive experience presenting to various levels of an organization and ability to effectively tailor communication to the appropriate audience.
Individual Competencies:
● Innovative: Ability to develop, sponsor, or support the introduction of new and improved methods, products, procedures or technologies.
● Analytical and Critical Thinking: Ability to tackle a problem by using a logical, systematic, sequential approach.
● Communication: Giving and receiving messages and information in written, oral, and visual formats concisely for a complete understanding of meaning and intent.
● Collaboration: Works collaboratively with others to achieve group goals and objectives.
● Vision and Strategy: Takes a long-term view and builds a shared vision with others while positioning the organization for future success by identifying new opportunities, formulating objectives and priorities, and implementing plans consistent with the long-term interest of the organization in a global environment.
● Accountability: Sets clear goals, objectives, expectations, and responsibilities and monitors the process, progress and results to hold self and others accountable for measurable actions and results.
● Business Acumen: Understands and is aware of how to think about and successfully make the right business decisions through the utilization of industry-specific knowledge and skills and strategic thinking tools and skills.
The physical demands described here are representative of those that must be met by an associate to successfully perform the major job responsibilities (essential functions) of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the major job responsibilities.
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