Associate Marketing Manager (Jersey City)

At Oishii, we grow the best fruit in the world by deploying ground-breaking vertical farming technology that pushes the boundaries of agriculture.  If you’re interested in building the farm of the future with us and joining our growing Brand + Marketing team, we look forward to hearing from you!

As part of our Marketing Team, the Associate Marketing Manager is a self-motivated and ambitious individual, hungry to advance their marketing career with us. The ideal candidate desires to work in a fast paced start-up setting where they can still benefit from the coaching of senior leaders who have had classic marketing experiences. Are you someone who enjoys working cross-functionally and yearns to see the big picture? Are you curious about the future of agriculture and how applying the right technologies can revolutionize an industry? Are you excited to be part of a team that crafts the consumer-facing marketing plans for Oishii, as we continue to grow the value of our brand? If so, you might be the right person for this role.

What you’ll be responsible for:

• Support the execution of brand marketing initiatives, including planning and executing elements of marketing campaigns across owned and paid platforms, influencing the creative process with your owned channel needs.
• Own our organic social media presence (Instagram, Tiktok plus any new channels, as they arise and are relevant) - including posting and boosting content.
  • Create and manage social media calendar and social asset deployment
  • Manage the the inventory of assets for social media deployment 
  • Develop strategies to grow follower base and increase engagement 
  • Work with the creative director and other internal stakeholders to complete the social content calendar, providing input into “what works” and “what doesn’t work” to continuously improve engagement.
  • Community Management: engaging with, answering questions from, and nurturing our online social community. 
• Day-to-day management of our paid media campaigns across several platforms, including Meta, Google (inc Youtube), TikTok, and programmatic.
  • Working with an agency, plan and execute A/B testing across digital platforms to glean insights where possible, in order to continuously optimize ads for key metrics and goals. 
  • Develop and report KPIs, analyzing them to generate insights and recommend adjustments
• Support the development and execution of strategic brand partnerships and in-real-life activations to drive awareness, engagement, and revenue growth, including partner communications, campaign planning, and cross-functional coordination.

Who will love this job: Individuals who identify with our Core Values and exhibit skills within those values will thrive at Oishii. 

• One Team, One Fight!
  • Ability to quickly shift priorities to meet deadlines and effectively communicate, both verbally and in writing, clearly, concisely and with purpose. 
  • Outgoing and collaborative work style- Ability to work cross functionally at all levels and collaborate at various levels of the organization.
• Focus
  • Ability to remove obstacles in order to prioritize which could include problem solving, working through ambiguity and using fact based or sound judgment.
  • Ability to work independently, with a high attention to detail, and ability to create structure & process where none may exist.