Director of Photography, Video Creative - Contract

<div class="content-intro"><p><strong>About Ruggable:</strong></p> <p>Ruggable is a leading direct-to-consumer e-commerce brand based in Los Angeles, California with an extraordinary track record of high, profitable growth. We pride ourselves on having an extremely loyal customer base and a talented team made up of genuinely caring people who take action and deliver results. We are venture-backed and own a patented washable rug design that's disrupting the home décor industry. Our mission is to empower our customers to live vibrantly with beautiful products that don't compromise on function. If you're passionate about consumer products, e-commerce, and high-growth start-ups, keep reading!</p></div><p><strong>Job Summary:&nbsp;</strong></p> <p>Ruggable is seeking a versatile Director / Director of Photography with deep expertise in social-first and performance video to ideate, synthesize, and execute impactful video creative from concept through final delivery.</p> <p>This role bridges marketing strategy and visual execution, translating product positioning and campaign objectives into thumb-stopping, platform-native video designed for paid media performance.</p> <p>The ideal candidate understands how to craft high-performing social ads and short-form content, combining strong storytelling, technical cinematography, and a deep understanding of what drives engagement and conversion across platforms such as Meta, TikTok, YouTube Shorts, and emerging channels.</p> <p><strong>What You’ll Do:&nbsp;</strong></p> <ul> <li>Ideate and translate complex marketing strategies and product positioning into high-impact, performance-driven social video concepts</li> <li>Develop platform-native creative ideas optimized for paid channels, including strong hooks, pacing, messaging clarity, and conversion-oriented storytelling</li> <li>Collaborate with marketing, creative, and production teams during brainstorms to develop concepts that fit budget, timeline, and paid media requirements</li> <li>Create detailed storyboards, shot lists, and creative frameworks designed to produce multiple ad variants and asset outputs from a single shoot</li> <li>Act as Director and Director of Photography on shoots, capturing footage optimized for multiple formats and placements (vertical, square, short-form)</li> <li>Direct talent and on-camera performances to create authentic, engaging social content that feels native to each platform</li> <li>Partner with editors to shape footage into high-performing paid media assets, providing clear creative direction and feedback through Frame.io</li> <li>Work collaboratively with project managers and production teams to ensure efficient production planning and delivery</li> <li>I