Sr Director, Paid Growth Marketing

Current Employees of LendingClub: Please apply via your internal Workday Account

LendingClub Corporation (NYSE: LC) is the parent company of LendingClub Bank, National Association, Member FDIC. We are the leading digital marketplace bank in the U.S., having helped our nearly 5 million members secure over $90 billion in loans to refinance high-cost debt and achieve their financial goals. Members today have mobile-first access to a growing range of products and services designed to work seamlessly together to deliver value in new ways. Everyone deserves a better financial future, and our team is committed to making that a reality. Join the Club!

About the Role

We’re looking for a strategic, data-driven, and innovative Sr Director of Paid Growth Marketing to lead our paid acquisition efforts across digital and offline channels. This leader will own the strategy, execution, and optimization of our paid media programs to drive efficient customer acquisition, remarketing, and cross-sell programs that drive revenue growth.

You’ll lead a high-performing team of channel experts and collaborate cross-functionally with analytics, finance, creative, and product marketing to scale LendingClub’s member base while maximizing ROI. You’ll work closely with Product, Data, Brand, and Marketing teams to drive cross-functional alignment and impact.

What You'll Do

• Own and optimize a multi-million dollar paid media budget across channels including paid search, paid social, programmatic, and offline (TV, audio, direct mail, etc)
• Develop and execute a robust experimentation roadmap to test new channels, creatives, and audience strategies
• Build and refine bottom-up forecasts and performance scenarios in partnership with Finance and Analytics
• Lead and mentor a team of paid media managers and agency partners, fostering a culture of performance, learning, and innovation
• Implement advanced measurement frameworks including smart bidding, MMM, MTA, and data clean rooms to improve attribution and decision-making.
• Collaborate cross-functionally with Brand, Product Marketing, Analytics, and Creative to ensure alignment on messaging, targeting, and funnel optimization
• Stay ahead of trends in media, martech, and consumer behavior to identify new growth opportunities

About You

• 12+ years of experience in paid acquisition or growth marketing, with at least 8 years in a leadership role
• Proven success scaling paid media programs in a B2C environment; fintech or financial services experience strongly preferred
• Deep understanding of performance marketing metrics (CAC, LTV, ROAS, payback) and media measurement methodologies (MMM, MTA, geo-holdouts)  
• Experience managing both digital and traditional media channels  
• Strong analytical acumen and comfort working with data science, finance, and analytics teams  
• Excellent leadership, communication, and cross-functional collaboration skills
• Bachelor’s degree or higher in Marketing or related field; or equivalent work experience

Work Location
San Francisco

The above locations are eligible offices for this role. The locations have been determined to foster in-person collaboration with this role’s team or the related business lines. We utilize a hybrid work model, and our teams are in-office Tuesdays, Wednesdays, and Thursdays. In-person attendance is essential for this role’s success, and remote placement will not be considered. LendingClub offers relocation, based on actual job level.

Time Zone Requirements
Primarily PT

While the position will primarily work local hours, LendingClub is headquartered in Pacific Time and our ideal candidate will be flexible working across time zones when necessary.

Travel Requirements
As needed travel to LendingClub offices and/or other locations, as needed.

Compensation
The target base salary range for this position is