Senior Product Manager, US Nemolizumab Marketing
GaldermaAbout the role
Galderma is the emerging pure-play dermatology category leader, present in approximately 90 countries. We deliver an innovative, science-based portfolio of premium flagship brands and services that span the full spectrum of the fast-growing dermatology market through Injectable Aesthetics, Dermatological Skincare and Therapeutic Dermatology. Since our foundation in 1981, we have dedicated our focus and passion to the human body's largest organ - the skin - meeting individual consumer and patient needs with superior outcomes in partnership with healthcare professionals. Because we understand that the skin, we are in shapes our lives, we are advancing dermatology for every skin story.
We look for people who focus on getting results, embrace learning and bring a positive energy. They must combine initiative with a sense of teamwork and collaboration. Above all, they must be passionate about doing something meaningful for consumers, patients, and the healthcare professionals we serve every day. We aim to empower each employee and promote their personal growth while ensuring business needs are met now and into the future. Across our company, we embrace diversity and respect the dignity, privacy, and personal rights of every employee.
At Galderma, we actively give our teams reasons to believe in our bold ambition to become the leading dermatology company in the world. With us, you have the ultimate opportunity to gain new and challenging work experiences and create an unparalleled, direct impact.
Job Title: Senior Product Manager, US Consumer Marketing - Nemolizumab
Location: Boston
Overview:
We are seeking a dynamic and experienced Senior Product Manager of Consumer Marketing to join our growing US Nemolizumab team.
The successful candidate will be responsible for driving consumer marketing strategies and initiatives for Nemolizumab, Galderma’s first-in-class specialty biologic treatment for prurigo nodularis and atopic dermatitis. The incumbent person must have deep understanding of the pharmaceutical landscape, consumer behavior, and marketing best practices.
Key Responsibilities:
Brand Management & Tactical Execution:
Lead the development and execution of comprehensive consumer marketing projects to drive awareness, engagement, and adoption of nemolizumab. Projects include, but are not limited to brochure creation, digital media, print materials, and patient testimonials
Partner with other members of the Marketing team to contribute to Annual Brand Plan process
Tactical pull-through of nemolizumab consumer marketing strategy, ensuring a consistent and compelling brand voice across all consumer touchpoints.
Understanding of MLR submission process.
Cross-Functional Collaboration:
Partner with the medical, legal, and regulatory teams to ensure all marketing activities are compliant with pharmaceutical industry regulations.
Collaborate with external agencies, media partners, and vendors to execute campaigns and promotional initiatives, including project and budget oversight.
Work with print vendors/fulfillment centers to monitor budget, timelines, and inventory.
Collaborate with other cross-functional partners including HCP marketing, Market Research, Patient Services, and Omnichannel Marketing
Partner with Finance & Procurement to own and track budget – including opening and managing PO’s
Metrics & Performance Tracking:
Develop and track key performance indicators (KPIs) for all consumer marketing campaigns.
Measure the success of marketing programs through ROI analysis, market share growth, consumer engagement, and brand awareness metrics.
Provide actionable insights and recommendations to optimize ongoing campaigns and future marketing strategies.
Skills & Qualifications
Basic Qualifications Required:
Bachelor’s degree in marketing, Business, Life Sciences, or related field; MBA or advanced degree preferred
Minimum of 2+ years of experience in consumer marketing, with at least 1 year in the pharmaceutical or healthcare industry.
Minimum of 3+ years of experience in the pharmaceutical industry preferred
Proven track record of executing successful consumer marketing campaigns, with demonstrated ability to drive brand growth in competitive markets.
Experience in overseeing various advertising agencies and vendor management.
Experience working within regulated industrie
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