Regional Sales Director

Are you in search of a company that resonates with your proactive spirit and entrepreneurial mindset? Your search ends here with Premier Truck Rental!
We take immense pride in furnishing clients with a range of options, including monthly 4x4 Crew Cab Work Trucks, Utility Reel and Pole Trailers, Equipment Trailers, and Equipment Rentals. Our quest is to find exceptional individuals who align with our dedication to maintaining superior work standards while prioritizing our customers' needs and ensuring optimal team productivity. If you are someone who possesses a strong work ethic and a relentless drive and thrives in collaborative environments, we eagerly await your connection!
Please keep reading...We encourage you to apply if you believe you have the skills, experience, and passion for the role, even if you don't meet every single requirement listed. We value diversity of thought and experience, and we believe that a variety of perspectives will help us to better serve our customers and community.
The Regional Sales Director will be responsible for driving revenue for Premier Truck Rental by developing the regional territory managers, managing key customer relationships, analyzing and responding to market needs, and developing initiatives and agreements to grow the business. This leader will report to the Chief Revenue Officer, manage up to 10 direct reports, and cover the assigned region of the United States. 
LOCATIONHybrid - 50% - Travel to both PTR locations, tradeshows, and team travel required.
COMPENSATIONThis position has a competitive compensation package that combines base salary plus a bonus potential of up to 50% of base salary.

RESPONSIBILITIES

• Sales Strategy & Business Development
• Develop and execute a comprehensive sales strategy to achieve regional revenue and growth targets.
• Analyze market trends, customer feedback, and competitor activities to identify opportunities for expansion and improvement.
• Deliver annual team revenue and margin objectives by creating detailed business cases for sector leadership on large pursuits.
• Lead and manage account relationships with key customers, focusing on business development opportunities and expanding sales through tailored solutions.
Sales Team Leadership & Performance
• Recruit, train, and mentor a high-performing sales team, fostering a collaborative and motivating work environment.
• Set clear performance expectations, KPIs, and goals for team members while providing coaching to enhance skills and techniques.
• Conduct regular sales funnel reviews with an emphasis on velocity and ensure account management processes are efficient.
• Monitor and analyze sales performance metrics to optimize productivity and streamline workflows.
Customer Engagement & Relationship Management
• Build sustainable relationships with key customers, and stakeholders.
• Lead negotiations, handle complex sales agreements, and create winning partnerships by collaborating across internal teams (e.g., finance, marketing, and operations).
• Conduct on-site visits, demonstrate product knowledge, and emphasize the features, benefits, and customization options of PTR’s offerings.
• Champion customer satisfaction by addressing concerns and resolving issues with internal teams.
Cross-Functional Collaboration
• Partner with marketing to align messaging, trade show activities, and account development strategies.
• Collaborate with fleet departments to address product needs and coordinate with sites, finance, and other business units for cohesive strategies.
• Participate in strategic planning discussions, contributing sales insights and supporting budgeting efforts.
• Partner with sales enablement on playbook development and updates, onboarding structure, and process efficiency.
Operational Excellence & Compliance
• Develop and implement efficient sales processes, sales methodologies, and tools to improve team performance.
• Maintain compliance with contract agreements and internal processes.
• Identify areas for process improvement within the sales function and implement best practices to enhance operational efficiency.
Market Awareness & Reporting
• Stay informed about industry trends, competitive dynamics, and market conditions to adjust strategies proactively.
• Provide regular updates and reports to senior management on sales performance, market insights, and potential opportunities or challenges.
• Assist leadership with special analyses and projects to support company goals.
Travel & Engagement
• Travel overnight as required to engage with customers personally, including in professional and social settings, ensuring strong relationships.
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