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Senior Website Owner (m/f/d)

Tomorrow University
Remote job, United StatesRemotefull_timeVerifiedPosted 10 Dec 2024

About the role

Be aware that this position is completely Remote but our working hours are Central European Time (+/- 2h)


Tomorrow University is a next generation University for Impactful Careers.

In our transition to a sustainable society, education is the crucial lever. That’s why we build a university that educates and empowers the change makers of tomorrow. We deliver accredited degree programs designed to build up 21st century competencies and provide a world-class network of experts to set our learners up for impact. A remote-first learning environment driven by technology and AI enables flexible and personalized learning from wherever you are.

We are the first EdTech startup in Europe with a full state-recognized university license and are proud to be one of the Top 20 EdTech startups in the world.

Our inspiration

We firmly believe that the key to transforming education lies in reimagining how we teach. At Tomorrow University, we're breaking away from the old, teacher-centered model of traditional universities, and we're embracing a student-centric approach. Our aim is to provide our students with a unique opportunity to acquire essential skills and a mindset that will enable them to create global impact through a vast network of change-makers.

Our mission

At Tomorrow’s University, we leverage science and technology for effective learning and foster a global community for continuous growth and impact. With us, students learn by applying their knowledge to real-life challenges and interacting with world-class educators, mentors, and partners from all around the world.


Role Overview:

We are seeking a creative and experienced Website Owner to craft compelling copy, design visually appealing layouts, and translate our vision into a captivating online presence. This role focuses on developing a visually stunning and user-friendly website that truly reflects Tomorrow's mission, ensuring strong corporate identity and optimization for conversion, engagement, and organic traffic through SEO.


Key Responsibilities:

  • Website Strategy & Content Leadership
    • Own the entire website experience, ensuring every page represents our core mission, values, and vision.
    • Create, edit, and curate persuasive, high-quality copy that speaks to our audience, builds credibility, and inspires action.
    • Collaborate cross-functionally (Marketing, Admissions, Product, etc.) to ensure content accuracy, relevance, and brand consistency.
  • Design & User Experience (UX/UI)
    • Lead the design process, from brainstorming creative concepts to fully designing the website using tools like Figma or Webflow.
    • Craft an engaging visual identity that aligns with our corporate brand and ensures a memorable user experience.
    • Implement user-centric design principles that balance aesthetics with functionality.
    • Optimize site architecture, navigation, and layout for seamless user journeys and intuitive design.
    • Experiment with new templates, designs, and formats to create delightful and engaging web experiences.
  • SEO & AI Search Optimization
    • Ensure all copy is optimized for SEO, using relevant keywords and best practices to improve search rankings and visibility.
    • Optimize content for AI-driven search platforms (e.g., Perplexity), enhancing our discoverability.
  • Conversion & Engagement Optimization
    • Collaborate with team members to analyze user behavior and identify opportunities to creatively enhance user engagement and conversion rates through design and copy.
    • Design and A/B test eye-catching landing pages, compelling CTAs, and intuitive user flows to optimize site performance and boost lead generation.
    • Continuously iterate on designs and copy to enhance UX and UI and support marketing campaigns.

Requirements

Your Qualifications:

  • Content & Communication Skills: Exceptional English writing abilities, with a talent for storytelling and creating high-impact, engaging copy. Proficiency in German is a plus.
  • Creative Design Expertise: Strong experience designing visually captivating websites using tools like Figma and Webflow, transforming creative concepts into engaging user experiences.
  • UX/UI Expertise: Proficient in UX/UI

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Company

Tomorrow University

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