Vice President, Global Field and Partner Marketing

Who are we?

Equinix is the world’s digital infrastructure company®, operating over 260 data centers across the globe. Digital leaders harness Equinix's trusted platform to bring together and interconnect foundational infrastructure at software speed. Equinix enables organizations to access all the right places, partners and possibilities to scale with agility, speed the launch of digital services, deliver world-class experiences and multiply their value, while supporting their sustainability goals. 

A career at Equinix means you will collaborate on work that impacts the world and be surrounded by endless opportunities to learn new skills and grow in varied directions. We embrace diversity in thought and contribution and are committed to providing an equitable work environment that is foundational to our core values as a company and is vital to our success. 

Job Description:

Reporting to the Chief Marketing Officer, Equinix is seeking a dynamic and results-oriented Global Vice President of Field and Partner Marketing to lead our global efforts in driving revenue growth through impactful regional marketing programs and strategic partner engagement. This pivotal role will be responsible for developing and executing comprehensive field marketing strategies across key global regions and building strong, mutually beneficial relationships with our channel partners. The ideal candidate will be a seasoned marketing leader with a proven track record of building and scaling successful field and partner marketing organizations within the B2B technology sector. 

Main responsibilities and accountabilities of the role:

Global Field Marketing Strategy & Execution:

• Develop and implement a cohesive global field marketing strategy aligned with the evolution of the marketing function and the company's overall business objectives and go-to-market strategy. 
• Oversee the planning and execution of regional marketing programs, including but not limited to events (virtual and in-person), webinars, workshops, and account-based marketing (ABM) initiatives, tailored to specific regional needs and market dynamics. 
• Collaborate closely with regional sales leadership to understand their priorities and develop targeted marketing programs that drive pipeline and revenue in each region. 
• Establish key performance indicators (KPIs) to measure the effectiveness of field marketing activities and provide regular reporting and analysis on program performance and ROI. 
• Manage the global field marketing budget effectively, ensuring optimal allocation of resources across regions and programs. 
• Build and mentor a high-performing global team of field marketing professionals, fostering a culture of collaboration, innovation, and accountability. 

• Develop and execute a global partner marketing strategy to drive joint marketing activities and increase sales through our channel partner ecosystem. 
• Establish and nurture strong relationships with key strategic partners, understanding their business goals and developing joint marketing plans that align with our mutual objectives. 
• Create and deliver partner marketing programs, including co-branded content, joint webinars, partner events, partner campaigns and  programs. 
• Develop and maintain partner marketing resources, such as marketing templates, and campaign guides. 
• Track and measure the effectiveness of partner marketing initiatives, providing regular reports on performance and ROI. 
• Collaborate with the sales and partner management teams to ensure alignment on partner marketing priorities and activities. 

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• Work closely with product marketing, content marketing, digital marketing, and corporate communications teams to ensure consistent messaging and integrated campaign execution. 
• Partner with sales operations to ensure effective lead flow and reporting on the impact of field and partner marketing activities on sales pipeline and revenue. 
• Collaborate with marketing operat