AVP - Partner Marketing Acquisition Growth
CitiAbout the role
Marketing and Franchise Development in the U.S. Consumer Bank is focused on deploying best-in-class marketing campaigns and advertising efforts while engaging net new external partnerships to enhance our product and solutions set. The team’s focus is to unify cross-Consumer Bank strategies to deliver ideal end-to-end experiences to our customers.
The Citi Retail Services (CRS) Partner Marketing team leads all marketing efforts for the CRS business. CRS is a leader in the payments industry and manages over 40 million customer accounts via long-standing partnerships with industry leaders including Sears, Macy’s, The Home Depot and Best Buy. With a pre-eminent global brand and distribution, CRS delivers industry-leading products, advanced services and payment systems that address clients’ evolving needs. Integral to CRS success is the introduction and management of innovative programs, products and solutions through strong partnerships and dedicated employees who are committed to excellence. Attracting market-leading talent is a priority within the CRS partner marketing team, and the combination of financial strength and broad product scope provides rewarding opportunities for outstanding professionals to excel in a dynamic, collaborative, and fast-paced environment.
The Head of Partner Acquisitions for Citi Retail Services is currently seeking an AVP of Partner Marketing Acquisition Growth. The individual in this role will be responsible for supporting forecasting, performance tracking, and strategic workstream updates for retail portfolios. This includes monitoring performance trends daily, leading forums and routines to monitor workstream progress, and developing materials to support regular strategy reviews.
Responsibilities:
- Manage new account performance tracking through daily dashboard updates and weekly performance read-outs, deriving insights and identifying key trends/changes
- Manage content creation to support strategic updates to leadership, weekly and monthly
- Lead monthly forecasting discipline across multiple stakeholder teams and consolidate high volume of inputs into streamlined view
- Lead routines across multiple stakeholder teams to monitor workstream progress, identify key setbacks, and identify needs for escalation
- Deliver strategic recommendations to drive account growth for the Citi Retail Services business through understanding the competitive landscape and optimizing existing channels
- Make decisions and recommendations based on analytics
Qualifications:
- 3-5 years of experience in business, particularly in project management, digital marketing, or analytics
- Exemplary communication and presentation skills, with ability to partner effectively and influence key decisions across various levels of the organization
- Exceptional interpersonal, relationship, and influence management skills that allow for close partnerships with many different constituents, internal and external
- Partner-oriented mindset with ability to make strategic recommendations that deliver mutually beneficial outcomes for Citi and our partners
- Comfortable in ambiguous situations, self-starter and self-learner
- Comfortable operating in a highly matrixed, complex environment
- Strong sense of accountability and decisiveness in a strong work ethic culture
- Team-player with ability to adjust immediate priorities based on changing business needs
- Highly organized, detail-oriented, energetic, positive, resourceful, and proactive
Education:
- Bachelor’s/University degree
This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.
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Job Family Group:
Marketing------------------------------------------------------
Job Family:
Marketing Program Management------------------------------------------------------
Time Type:
Full time------------------------------------------------------
Primary Location:
Schaumburg Illinois United States------------------------------------------------------
Primary Location Full Time Salary Range:
$87,360.00 - $131,040.00
In addition to salary, Citi’s offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards. Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs.
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