Senior Manager, Public Relations - Unit 42
Palo Alto NetworksAbout the role
Company Description
Our Mission
At Palo Alto Networks® everything starts and ends with our mission:
Being the cybersecurity partner of choice, protecting our digital way of life.
Our vision is a world where each day is safer and more secure than the one before. We are a company built on the foundation of challenging and disrupting the way things are done, and we’re looking for innovators who are as committed to shaping the future of cybersecurity as we are.
Our Approach to Work
We lead with flexibility and choice in all of our people programs. We have disrupted the traditional view that all employees have the same needs and wants. We offer personalization and offer our employees the opportunity to choose what works best for them as often as possible - from your wellbeing support to your growth and development, and beyond!
At Palo Alto Networks, we believe in the power of collaboration and value in-person interactions. This is why our employees generally work from the office three days per week, leaving two days for choice and flexibility to work where you feel most effective. This setup fosters casual conversations, problem-solving, and trusted relationships. While details may evolve, our goal is to create an environment where innovation thrives, with office-based teams coming together three days a week to collaborate and thrive, together!
Job Description
Your Role
We’re looking for a creative and dynamic senior public relations leader to take our Unit 42 business to the next level. In this role, you’ll be responsible for earning top tier media coverage that builds the reputation of Palo Alto Networks via amplification of Unit 42 services and threat intelligence.
You are passionate and knowledgeable about the cybersecurity landscape - from products to threats - and have a vision on how to create an impact within it. You’re skilled at taking complex information and molding it into impactful stories that pique the interest of the right audiences, you have creative ideas, thrive on “out of the box” PR - beyond the usual “package and pitch” approach - and an impressive track record of success.
As part of the Global Communications team, you’ll be a key point of contact across functions and regions. You have a strong executive presence, and understand how to navigate complex and matrixed organizations, build bridges across functions and regions, and deftly manage agencies and resources.
Your Impact
Establish and execute PR strategy that builds the reputation for and visibility of Unit 42 offerings and threat intelligence, in conjunction with senior leadership and cross-functional stakeholders
Serve as a key thought partner, architect and builder for high-impact programs and processes that will take Unit 42 PR through its next phase of growth
Effectively collaborate across the business, from partnership with executive communications and enabling regional PR, to building strong cross-functional relationships, and more
Work and build strong relationships with top-tier media
Establish ongoing metrics; measure everything to ensure success, and pivot early and often
Qualifications
Your Experience
10 plus years communications experience, in cybersecurity preferred
Media savvy with knowledge of cybersecurity and business media landscape
Highly organized and self-motivated individual who will oversee timely, first-rate execution
Excellent written and verbal communication skills with the ability to convey business strategies and complex technologies to audiences in compelling ways
Strong team player, collaborator and creative thinker
Ability to build strong relationships with senior leaders
Ability to work under pressure to adhere to tight, last-minute deadlines
Ability to navigate ambiguity, drive clarity
Additional Information
The Team
Our Marketing team has an opportunity like no other industry: high impact work and the chance to change the future of digital security, globally. Your hands will be in industry-leading content created in the face of rapidly growing threats: cyberattacks. Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impacting our industry, and helping our internal teams, customers, and partners address the ever-changing threats we all face on a day-to-day basis.
Our Commitment
We’re trailblazers that dream big, take risks, and challenge cybersecurity’s status quo. It’s simple: we can’t accomplish our mission without diverse teams innovating, together.
We are committed to providing reasonable accom
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