Insurance Marketing Manager

About At-Bay

At-Bay is the world’s first InsurSec provider designed from the ground up to help businesses tackle cyber risk head on. By combining industry-leading insurance with world-class cybersecurity technology, At-Bay offers end-to-end prevention and protection for the digital age. With 98% of cyber insurance claims in the past five years coming from small and mid-size businesses with revenue under $2B, providing an integrated solution to help manage risk is more critical than ever.

At-Bay helps its 35,000+ customers close their security technology and skills gap — all through their cyber insurance policy — making them 5X less likely to be hit with a ransomware attack. As a full-stack insurance company, At-Bay offers multiple lines of specialty insurance, including Cyber, Tech E&O, and Miscellaneous Professional Liability (MPL) policies.

In this role, you will:

• Lead strategy and execution of integrated marketing campaigns and initiatives for insurance process across digital, field, and direct channels
• Get buy-in from internal field/underwriting teams on strategy and partner closely with our in-house content and digital teams on execution 
• Design and execute co-marketing campaigns and programs with our API and broker partners
• Measure and report of effectiveness of campaigns
• Manage our insurance industry awards and employee spotlights, from determining which awards to apply for and submitting applications to leading promotion of awards internally and externally
• Provide onsite and offsite support for insurance events and conferences. 

Minimum qualifications:

• 3-5 years of experience in insurance marketing
• Proven track record of developing & managing end-to-end campaigns, testing hypothesis, tracking and reporting insights related to campaign performance 
• Strong ability to prioritize and manage multiple projects independently and simultaneously, meet deadlines and adapt to changing priorities and timelines.
• Strong writing and copy editing experience with samples available to share
• A self-starter with who is comfortable with ambiguity and time-sensitive projects
• A genuine team player that believes in the power of collaborative work
• Keen attention to detail and eye for quality
• Experience working with field sales teams to build integrated programs
• Experience with CRMs and marketing automation tools such as Hubspot and SFDC
• Comfortable traveling to 1-2 events per quarter