Director, Affiliate Strategy

Effectv, the advertising sales division of Comcast Cable, helps local, regional and national advertisers use the best of digital with the power of TV to grow their business. It provides multi-screen marketing solutions to make advertising campaigns more effective and easier to execute. Headquartered in New York with offices throughout the country, Effectv has a presence in 66 markets with nearly 35 million owned and represented subscribers. We’re dedicated to helping our clients meet their business goals by connecting them with their customers through multiscreen television advertising. Working with companies from local startups to nationwide corporations, we provide support to help each business reach its target customers. By applying data to television advertising in new ways, we’re able to bring our clients the best of digital media, coupled with the power of TV. To learn more, check out www.effectv.com.

Job Summary

New role on the Comcast Advertising Affiliate Partnerships team driving strategy and innovation along multiple workstreams in an evolving and competitive landscape. Role partners closely with VP Affiliate Partnerships, the Affiliate Partnerships team, internal teams at Effectv, FreeWheel, Comcast Advertising and Xumo, and externally with partners and vendors. This role shapes plans and delivers to achieve long-term goals and objectives of the organization and influences cross-functional teams to deliver against strategy.

Job Description

Core Responsibilities

• Thought partner to VP Affiliate Partnerships to develop and implement strategy 

• Drive strategic initiatives with actionable project planning against high priority workstreams, delivering with accountability, collaborating and influencing internal and external teams 

• Create presentations to message strategies for internal and external stakeholders  

• Identify key business unit stakeholders and build long-standing collaboration partnerships 

• Identify, evaluate and recommend specific internal and external partnership opportunities while helping to establish implementation and execution plans 

• In partnership with Affiliate team, develops a yearly business plan that creates vision, deliverables and accountability. 

• Contributes to business development and partnership discussions, including distribution, technology/product, content and monetization considerations Recommends strategic actions. Conducts discussions with potential partners. 

• Evaluates the economics and business models of specific products/services, companies and industry sectors. 

• Consistent exercise of independent judgment and discretion in matters of significance. 

• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary. 

• Other duties and responsibilities as assigned. 

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team - make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Respect and promote inclusion & diversity.
• Do what's right for each other, our customers, investors and our communities.

Disclaimer:

• This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Compensation

This job can be performed in New York City with a Pay Range of $157,799.92 - $258,218.05

Comcast intends to offer the selected candidate base pay dependent on job-related, non-discriminatory factors such as experience. Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work.    Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus.  Additionally, Comcast pro