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Sales Director, Non-Endemic Retail Media

Publicis Groupe
Petersburg, United Statesfull_timeVerifiedPosted 28 Aug 2024

About the role

Job Description

About the role:

The Sales Director role will be positioned as a part of our growing media network team to coordinate sales and manage client relationships across multiple categories such as Finance, Travel, Telecom, and CPG - across our display, OLV, and CTV technology media platform. The ideal candidate should have a proven history of exceeding sales goals and existing in-roads with digital media contacts at both client direct and agencies.  Past experience in ecommerce media and Publicis Groupe agency relationships a plus. 

Duties and Responsibilities

  • Generate revenue and strive to exceed target quota
  • Utilize existing networks & intelligence tools to identify & contact prospective brand and agency contacts
  • Offer smart client research, trends & ideas (i.e. valid business reasons) to drive interest & cultivate relationships
  • Dissect each brand organization to uncover different rivers of funding (shopper marketing, brand, ecommerce, national media agency) with the intent to simultaneously unlock and elevate each relationship
  • Own a room (even virtually) – present dynamically and instill confidence to challenge our clients in a kind, smart and creative way to ensure we are doing what is best for both businesses long-term
  • Analyze campaign performance statistics and recommend performance enhancements
  • Collaborate with internal teams (account management, ad operations, creative, analytics, development) to ensure a seamless experience for both the retailer & suppliers
  • Communicate with publisher/client regarding “VIP” brand account outreach, pipeline, messaging + SKU prioritization, URL confirmation, etc.
  • Track outreach & sales activity pipeline using CRM tool, Salesforce

About you:

We are looking for a Sales Director who has the following skills, knowledge, and experience:

  • Working knowledge of retail, eCommerce and/or digital monetization programs as well as Ad Tech Industry knowledge
  • Strong leadership qualities – trust, loyalty, empathy, forward thinking, self-starter
  • Strong organization skills – proving the ability to prioritize to ensure deadlines are met
  • Ability to problem solve focused on being solution oriented
  • Excellent interpersonal communication skills
  • Solution oriented mindset
  • Proven thought leader in strategic planning and operational efficiencies 
  • Efficient time management skills – able to sustain timeline management and campaign deliverables 
  • Experience in various CRM, Sales Intelligence and Ad Server platforms and/or the ability and willingness to learn quickly
  • Ability to work in a team environment 
  • Proficient in Google suite products

Qualifications

  • 5+ years’ experience in advertising sales, media sales, digital monetization sales across  - display, CTV, and/or OLV platforms.
  • Seller with experience working with both client direct teams (brand managers, CMOs, etc.) , as well as agency teams. 
  • Comfortable with DSP, DMP, PMP terminology & discussion
  • Hunter mentality. Ability to stay organized pitching to a large number of accounts / verticals.
  • Likeable & ability to lead with strong customer service. 
  • BA/BS degree in marketing, business or related field preferred
  • Post COVID travel required to Brands/Agency offices

Additional Information

Epsilon at Our CORE  

Epsilon is a global advertising and marketing technology company positioned at the center of Publicis Groupe. Our products accelerate our clients’ ability to harness the power of their first-party data to activate campaigns across channels and devices, with an unparalleled ability to prove outcomes.  For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Our best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, retail media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC.    

Curious about life at Epsilon?  Explore Our Culture, DE&I initiatives, and our 

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