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Sales, Communication and Marketing Internship

BMW Group
IrelandinternshipVerifiedPosted 29 Sept 2025
💰 €28,000/yr

About the role

A GOOD INTERNSHIP IS NEVER HANDS OFF.

 

SHARE YOUR PASSION.

 

We believe in creating an environment where our interns really can learn by doing and where they are given their own areas of responsibility right from the start of their time with us. That’s why our experts will treat you as part of the team from day one, encourage you to bring your own ideas to the table – and give you the opportunity to really show what you can do.

 

At BMW Group Ireland, we’re proud of our office environment and achievements. We offer a modern way of working with an empowering office culture, some aspects of which include:

  • Our work persona shift – being yourself is effortless and so increases efficiency. For this reason, we allow our employees to express themselves through the way they dress.
  • Flexible working hours - working flexibly improves mental perspective and increases sustained productivity. This means our leaders maintain balance, not burnout, through focusing on output, not attendance.
  • The opportunity to get involved with our continued support of our house charity with a variety of fundraising events throughout the year.

 

BMW Ireland, Dublin - Sales, Communication and Marketing Intern - 13 Month Placement (July 2026)

 

We have several placements within Sales and Marketing including Product Marketing, Communication and Events, Aftersales Support and Sales Admin roles.

Within the five placement opportunities available you will be a key and valued member of our team from day one, working closely with both our Sales and Marketing teams as well as the MINI UK team, providing an exciting opportunity to gain valuable exposure to multiple areas of the business. These roles will also allow students to plan and execute communication activities that contribute positively to the perception of The BMW Group brands in Ireland (BMW and MINI) as well as play a pivotal role in delivering and coordinating the BMW Group Ireland’s Sales Strategy with the aim of achieving joint objectives.

 

What awaits you?

  • Co-ordinating Retailer marketing materials and activities around aftersales products and programmes as well as communicating with the retailer network with regards to sustainability initiatives and potential trends.
  • Training the wider business on the latest product launches and updates. This ensures staff are knowledgeable about the BMW Group’s products, creating excitement and passion amongst the team.
  • Support with event planning, liaising with agencies, managing RSVPs and assets needed for events.  
  • Supporting ad-hoc projects throughout the wider sales and marketing teams. This will include conducting competitor analyses to highlight our strengths/weaknesses against the competition, information that is used to inform decisions and highlight potential opportunities for future product management and sales growth.
  • Take an active role within our Customer Support Cost Centre. This includes raising purchase orders, goods receipting, and approving invoices.

Qualifications and Experience

  • Studying towards a bachelor's degree in Business Studies, Marketing, or a related field and on track to achieve at least a 2:2.
  • A good understanding and working knowledge of Microsoft programmes; including PowerPoint, Outlook, Excel.
  • Self-motivated with excellent written and verbal communication skills. This will be important as you will be working with a variety of internal and external colleagues including retailer partners, colleagues in the UK, and suppliers.
  • Strong attention to detail and high levels of accuracy, coupled with the ability to think analytically and laterally.
  • Ability to work flexibly with outstanding time management and organisation whilst working across a number of varied tasks.
  • Previous experience in a retail setting is advantageous but not essential.
  • An interest and enthusiasm for cars and working in the automotive industry.

 

Why choose us?

·    Great Pay – A competitive annual salary of €28,000, 27 days holiday per annum (pro rata to your contract) and an attractive pension scheme.

·    Rewarding Work-Life Balance – Contracted working ho

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Company

BMW Group

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