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Director of Global Marketing B2B | Össur
Embla MedicalThe Netherlandsfull_timeVerifiedPosted 9 Dec 2024
About the role
<p></p><p><b><span>What is Your role</span></b><span> </span></p><p><span><span> </span></span><br/><span><span>As a Director of Global </span><span>Marketing</span><span> you will be part of the Global </span><span>Ӧssur</span><span> Prosthetics team for Chronic Solutions, and you will have three well-seasoned Global Marketing Managers with local European market responsibilities reporting into you.</span><span> </span></span><span> </span></p><p><span><span>You are driven by O&P customer centricity, creating the long-term strategy for the complete Össur prosthetic portfolio and managing the products throughout the </span><span>different stages</span><span> of its lifecycle. </span><span>Being responsible for</span><span> the Go-To-Market strategy, you gather your input from the Global Marketing Managers in the team and from key customers, and you work closely with Global Product Management on the new product development. You create effective campaigns, executed by the Global Marcom team, with global impact. </span></span><span> </span></p><p><span> </span></p><p><span> </span></p><p><b><span>Your tasks</span></b><span> </span></p><p><span> </span></p><p><span><span>Go-to-Market </span><span>S</span><span>trategy </span></span><span> </span></p><ul><li><p><span><span>Establish key customer relationships and bring key opinion leaders together to collect valuable feedback in new product development projects </span></span><span> </span></p></li></ul><ul><li><p><span><span>D</span><span>evelop value propositions and positioning statements</span></span><span> </span></p></li></ul><ul><li><p><span><span>Create </span><span>global </span><span>G</span><span>o-</span><span>t</span><span>o-</span><span>M</span><span>arket strateg</span><span>ies</span><span> for new and existing products</span><span>, and align</span><span> with </span><span>the other Global Marketing Directors in </span><span>our</span><span> team</span></span><span> </span></p></li></ul><p><span> </span></p><p><span><span>Effective Campaigns</span></span><span> </span></p><ul><li><p><span><span>Achieve </span><span>big impact</span><span> with global launch campaigns for new products </span></span><span> </span></p></li></ul><ul><li><p><span><span>D</span><span>rive</span><span> Marcom </span><span>initiatives</span><span> on strategic focus within portfolio, by </span><span>guiding</span><span> Global Marcom </span><span>creation </span><span>and local execution</span></span><span> </span></p></li></ul><p><span> </span></p><p><span><span>European Marketing </span><span>T</span><span>eam </span><span>M</span><span>anagement</span></span><span> </span></p><ul><li><p><span><span>Drive</span><span> </span><span>team </span><span>performance</span><span> </span><span>for</span><span> quality output with </span><span>high </span><span>local relevance</span><span>,</span><span> while </span><span>ensuring </span><span>consistency</span></span><span> </span></p></li></ul><ul><li><p><span><span>Be the</span><span> go-to for European leadership in Sales and Marketing </span><span>and collaborate to align on priorities</span></span><span> </span></p></li></ul><p><span> </span></p><p><span> </span></p><p><b>Who are you: </b><br/><span><span> </span></span><br/><span>Össur stands for Life without Limitations, </span><span>and as a </span><span>Global Marketing Director</span><span>, you contribute to </span><span>enable</span><span> a life without limitations for our prosthetic leg users. O</span><span>ur </span><span>company’s </span><span>core values are Honesty, Frugality and Courage.</span><span> </span></p><p><span> </span></p><ul><li><p><span><span>Bachelor Degree in Marketing</span><span>; MBA preferred </span></span><span> </span></p></li></ul><ul><li><p><span><span>Minimum of </span><span>15</span><span> years of professional / business experience in </span><span>Product </span><span>Marketing or </span><span>Marketing</span><span> Management</span></span><span> </span></p></li></ul><ul><li><p><span><span>Experience in the </span><span>medical device</span><span> / healthcare</span><span> industry </span><span>(orthotics and prosthetics </span><span>is a pro</span><span>)</span></span><span> </span></p></li></ul><ul><li><p><span><span>Strong</span><span> in s</span><span>takeholder management</span><span> and ability to build strong relationships in complex structures </span></span><span> </span></p></li></ul><ul><li><p><span><span>Good a</span><span>nalytical </span><span>skills for data-driven decision making and prioritization</span></span><span> </span></p></li></ul><ul><li><p><span><span>Seniority in team management</span></span><span> </span></p></li></ul><ul><li><p><span><span>Structured, but entrepreneurial and </span><span>go-getter</span><span> mindset</span></span><span> </span></p></li></ul><ul><li><p><span><span>Strong </span><span>communication</span><span> and presentation skills</span></span><span> </span></p></li></ul><ul><li><p
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