Associate Product Manager

DESCRIPTION

Driven by a commitment to research, quality, and service, PDI provides innovative products, educational resources, training, and support to prevent infection transmission and promote health and wellness. Encompassing three areas, our Healthcare, Sani Professional and Contract manufacturing divisions, we develop, manufacture, and distribute leading edge products for North America and the world. We have several locations across the US and are looking for new Associates to join our team! 

POSITION PURPOSE

Join our dynamic healthcare marketing team in Woodcliff Lake, NJ where we are dedicated to shaping the future of infection prevention through innovative and clinically-sound solutions that aim to prevent the spread of infection & save lives.

As the Associate Product Manager, you will play a crucial role in supporting key brands and driving essential initiatives within our Healthcare portfolio. Collaborating closely with Product Managers and Sales leaders, this role will help implement our marketing and commercial strategy to deliver on our core objectives and enable our commercial teams to achieve their financial targets. This role will be a vital contributor in executing day-to-day tactics that support the business and portfolio including, product ownership, ongoing product & sales support, device compatibility management, and competitive intelligence.

ESSENTIAL FUNCTIONS AND BASIC DUTIES

Job Responsibilities

Product Management and Strategy:

• Help the Product Manager shape the overall product portfolio strategy, including collaborating with R&D teams to develop new products and identifying areas for improvement within the existing product portfolio.
• Participate in product reviews to ensure that product specifications are met and that products align with market needs and customer expectations.

Product, Marketing and Sales Support:

• Mange small portfolio of healthcare products.
• Execute downstream marketing activities in partnership with sales, including the development and execution of comprehensive launch strategies to successfully introduce new products and maintain visibility for existing ones.
• Take ownership of creating, organizing, and managing marketing collateral in partnership with communications team for both new product launches and existing product campaigns, ensuring that sales and marketing materials effectively communicate product value and benefits. In addition, manager collateral review process with cross-functional partners for portion of healthcare portfolio.  
• Actively support sales team with product or market specific requests for selected product portfolio.

Market & Competitive Intelligence:

• Conduct in-depth market analysis to identify customer requirements and gain a comprehensive understanding of market dynamics and customer needs to ensure our products align with evolving market needs.

Product Compatibility Support:

• Interpret and explain disinfection guidelines from medical equipment and surface materials found in healthcare settings. Update compatibility database while analyzing medical equipment instructions in line with EPA and FDA-regulated documentation and policies.
• Collaborate with various departments (Customer Experience, Warehouse, Marketing, and R&D) to manage domestic and international shipments for compatibility testing with Medical Equipment Manufacturers.
• Assist sales team with compatibility-related product requests. Create and organize marketing materials related to compatibility in collaboration with the marketing communications team.

PERFORMANCE MEASUREMENTS

1. Product portfolio performance: Sales, costs, etc.
2. Impact of marketing efforts: Sales, leads, views, etc.
3. External / internal stakeholder satisfaction: Feedback, reviews, etc.

Requirements

QUALIFICATIONS

EDUCATION/CERTIFICATION:

Bachelor's degree is required, preferably in business, marketing, health sciences, or engineering.

REQUIRED KNOWLEDGE:

Proficiency in Word, Excel, Outlook, and PowerPoint and familiarity with salesforce.com.

Advanced communication and organizational skills.

EXPERIENCE REQUIRED:

• Minimum of 2-3 years in healthcare industry or B to B role.
• Minimum of 2-3 years of previous experience in product management, marketing and/or sales is preferred.

SKILLS/ABILITIES:

• Confidently and expertly drive various projects to meet stated goals within projected timeframes.
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