Copywriter, Creative Services - Lakeland

Hours of Work

Minimum of 45 hours per week

Facility

Lak Publix Corporate Office B003

State

Florida

Frequency of Pay

Monthly

Travel Frequency

Occasionally

Minimum Base Pay

6,135

Additional Information

Your application may have additional steps that you will need to complete in order to remain eligible for consideration.  Please be sure to monitor your email, including your spam folder, on a daily basis for critical, time-sensitive emails that could require action within 24-48 hours. 

Please do not use your Publix email address when applying.  Once your application has been successfully submitted you will receive a confirmation email.

For this position, Publix does not and will not file a petition or application with the USCIS or Department of State on behalf of any noncitizen for any immigration-related benefit to work and/or to continue to work in the United States, e.g., an H-1B or TN petition or permanent residence
 

Address

3300 Publix Corporate Parkway

Potential Annual Pay with Bonus

79,755 - 119,795

City

Lakeland

Year End Bonus

As a year-end bonus to associates, Publix issues one month’s extra pay (pro-rated in the first year) each year if associate remains employed through issue date of the bonus check that year. This is calculated as a 13th month of pay in the Potential Annual Pay with Bonus line above.

Maximum Base Pay

9,215

Required Qualifications

• Bachelor's Degree in Communications or Liberal Arts or equivalent experience
• Three (3) years writing advertising copy
• Developing relevant and unique concepts that support marketing business objectives, align with creative strategy, and strengthen the Publix brand
• Highly skilled in concepting a variety of advertising elements (social media ads, video, OOH, POP, direct mail, posters, packaging, environmental signage, etc.)
• Knowledge of concept development process
• Knowledge of traditional and digital media channels (e.g., print, in-store, video, pre-roll, radio, TV, social and digital, adaptive/responsive websites, apps, mobile sites), including best practices, strengths, and limitations
• Knowledge of Marketing department workflow processes and project lifecycles
• Knowledge of marketing/ advertising industry and trends
• Knowledge of the Publix brand positioning and lines of business
• Knowledge of Publix target customer, retail environments, and purchasing behaviors
• Knowledge of business objectives
• Ability to evaluate creative work for effectiveness against established creative strategies and objectives
• Deep, broad knowledge of English and grammar, punctuation, and spelling
• High attention to detail and accuracy
• Strategic thinker and effective collaboration skills
• Effective communication and presentation skills
• Interpersonal skills
• Time management skills
• Passion for delivering great work and meaningful results
• Research skills
• Computer skills including Mac OS, Adobe Creative Suite, iWork Suite and Microsoft Office
• Occasional travel up to several days at a time with overnight stays

Preferred Qualifications

• Bachelor’s degree in Communications or Liberal Arts or equivalent experience
• Four (4) years writing advertising copy

Zip Code

33811-3311

Benefits Information

• Employee stock ownership plan that contributes Publix stock to associates each year at no cost
• An opportunity to purchase additional shares of our privately-held stock
• 401(k) retirement savings plan
• Group health, dental and vision plans
• Paid Time Off
• Paid Parental Leave
• Short- and long-term disability insurance
• Tuition reimbursement
• Free hot lunches (buffet-style) at facilities with a cafeteria
• Visit our website to see all of our benefits: Benefits - Jobs (publix.com)