Event Sales Manager (Highmark Stadium)
ASM GlobalAbout the role
POSITION: Event Sales Manager
DEPARTMENT: Hospitality
REPORTS TO: General Manager, Hospitality
FLSA STATUS: Salaried, Exempt
LEGENDS GLOBAL
Legends Global is the premier partner to the world's greatest live events, venues, and brands. We deliver a fully integrated solution of premium services that keeps our partners front and center through our white-label approach.
Our network of 450 venues worldwide, hosting 20,000 events and entertaining 165 million guests each year, is powered by our depth of expertise and level of execution across every component feasibility & consulting, owner’s representation, sales, partnerships, hospitality, merchandise, venue management, and content & booking of world-class live events and venues.
The Legends Global culture is one of respect, ambitious thinking, collaboration, and bold action. We are committed to building an inclusive workplace where everyone can be authentic, make an impact, and grow their career.
Winning is an everyday thing at Legends Global. We have the best team members who understand every win is earned when we come together as one unified team. Sounds like a winning formula for you. Join us!
LEGENDS & THE BUFFALO BILLS
The Buffalo Bills and Legends have an expansive partnership to support all aspects of the Bills New Stadium Project including stadium design, planning, feasibility studies, project management, data analytics, marketing and holistic revenue generation across hospitality, partnerships, ticketing, and suites sales. Legends is proud to represent and support the Bills during this historic moment in Western New York and is focused on delivering the most fan-experience driven stadium in the National Football League.
THE ROLE
The Event Sales Manager will be responsible for generating private event revenue from sales through various outreach channels including their own network of contacts and incoming leads. Additionally, the event sales manager will coordinate and collaborate with the food & beverage team to ensure seamless transition from a sale to execution of all events. The Event Sales Manager reports to the Director of Sales.
ESSENTIAL DUTES AND RESPONSIBILITIES
- Exceed monthly and yearly revenue targets set forth by Director
- Build relationships to provide repeat business
- Proactively create opportunities for new business with existing customers
- Provide superior and professional customer service to clients
- Perform some responsibilities on day of events, including entertaining clients and fulfilling large group commitments
- Communicate regularly with food & beverage team and provide updates on market trends or needs for sales offerings
- Participate as needed in planning of event with F&B team to ensure sale meets operation expectations
- Provide event client feedback to food & beverage team after events
- Maintain the required number of outbound sales calls set by Director
- Research, analyze, and develop special event profit generating opportunities
- Proactively solicit new business by, among other things, making sales calls and presentations, attending local trade shows, and engaging in other client prospecting in order to increase the size of the Organization’s potential client database
- Create leads and develop long-term relationships in the event planning, production, and promotion communities, and with other relevant companies, organizations, and groups
- Prepare and provide required reports to the Director of Sales including special event revenue reports, profit and loss statements, sales recaps, and departmental projections
- Obtain feedback from clients following each special event to determine and analyze client satisfaction, Organizational performance, and event-related risks and liabilities
- Perform other related duties, tasks, and responsibilities as required.
SUPERVISORY RESPONSIBILITIES
Carries out supervisory responsibilities in accordance with all Legends Global policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.
QUALIFICATIONS
To perform this job successfully, an individual must be able to perform each essential duty with energy and enthusiasm. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be ma
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