Deputy Athletics Director for External Operations (0089300)

Posting number: 2026-01409

Department: University of Hawai'i at Manoa - Athletics Department

Job classification: ASSOC ATHLETIC DIRECTOR

Posting type: Open

Categories: Higher Education

Summary

Title: Deputy Athletics Director for External Operations

Position Number: 0089300

Hiring Unit:  Intercollegiate Athletics

Location: UH at Manoa 

Posting Date: June 29, 2026

Salary Information:  SM-3 $162,156 to $291,885 annual, salary commensurate with qualifications and experience

Full Time/Part Time: Full Time

Temporary/Permanent:   Permanent

Funding:  Special Funds

Other Conditions:  Continuous recruitment until programmatic needs are met. For best consideration, review of applications will begin July 21, 2026.  Pending position clearance. 

Introduction

The University of Hawai‘i at Manoa Athletics Department (UHMAD) supports more than 500 student-athletes competing across 21 sports, providing opportunities for academic and athletic excellence within the state’s only NCAA Division I athletics program.

Reporting to the Director of Athletics, the Deputy Athletics Director for External Affairs (External Deputy) serves as a member of the executive leadership team and provides strategic oversight of all external operations. This position is responsible for driving revenue generation, enhancing brand visibility, and advancing engagement with key stakeholders to support and sustain the department’s competitive success.  Assumes the duties, responsibilities and authority of the Athletic Director for the operations and administration of the Department and all its programs in the absence of the Director. 

The Deputy Director oversees and provides strategic direction for fundraising and Name, Image, and Likeness (NIL), media and multimedia rights, corporate partnerships, ticket sales and operations, fan experience, marketing, athletics communications, licensing, and digital media.

Duties and Responsibilities

1. Provide strategic leadership, oversight, and coordination of all external operations and revenue-generating functions for UHMAD, including the development and execution of short- and long-term growth strategies, serving as a member of the Athletics Director’s Executive Leadership Team, contributing to departmental vision, policy development, and decision-making. 
2. Align external operations with departmental priorities to maximize revenue, brand exposure, and community engagement. 
3. Oversee and optimize all current and future revenue streams, including ticket sales, corporate sponsorships, multimedia rights, licensing, and fundraising and NIL in collaboration with development partners.
4. Cultivate and maintain strategic relationships with corporate partners, donors, media entities, and community stakeholders.
5. Provide executive oversight of the department’s multimedia rights agreement, ensuring contractual performance and maximizing partnership value, leading negotiations and management of television, radio, and other broadcast agreements.
6. Oversee athletic apparel partnerships, ensuring fulfillment of contractual obligations and alignment with brand strategy.
7. Provide leadership and supervision for marketing, promotions, fan experience, athletics communications, and ticket operations, directing integrated marketing and communication strategies to enhance attendance, engagement, and brand visibility.
8. Evaluate and advance merchandising strategies to increase revenue and brand reach.
9. Oversee licensing and branding initiatives, including stewardship and expansion of the UH Athletics “H” mark.
10. Provide leadership and coordination of athletics fundraising efforts in partnership with the University of Hawai‘i Foundation, serving as liaison to key support organizations, including ‘Ahahui Koa Anuenue, Letterwinners Club, and booster groups.
11. Represent UHMAD through public speaking engagements, legislative affairs, community outreach, and external affairs initiatives.
12. Develop and enhance relationships with campus partners, alumni, donors, government entities, and the broader community to advance departmental goals.
13. Serve as sport administrator for assigned programs, providing guidance and oversight to coaches and staff to ensure competitive success and academic achievement, fostering collaboration across internal units to ensure alignment between external operations and overall department strategy.
14. Promote a culture of compliance and ethical conduct, including education, monitoring, and r