Market Sales Rep II

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Dawn Foods is a global leader in bakery manufacturing and ingredients distribution. As the partner of choice for inspiring bakery success, we help customers grow their business through meaningful partnerships, research-driven insights and innovations, and products and expertise they can depend on. As a family-owned company, our commitments to our people, products, customers, and corporate values, are all part of our recipe for success.

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Why work for Dawn Foods?

 

PEOPLE.    PRODUCTS.   CUSTOMERS.

 

Why should you apply? We invest in you!

• Industry-leading health insurance on Day 1!
• Competitive Pay
• 401(K) + company match
• 10 Paid Company Holidays
• Paid Time Off
• Professional training
• Family-owned business over 100 years in service
• An opportunity for career advancement, working as part of an empowering workforce.

 

Job Purpose and Overview

The Market Sales Representative II (MSR II) is a field-traveling, customer-facing sales role responsible for driving profitable growth within a defined territory supported by a distribution center. MSRs develop strong consultative relationships with bakery customers, providing exceptional service, product knowledge, and tailored business solutions. This role has a heavy focus on further developing the territory by prospecting and generating new business, expanding existing accounts, while actively promoting Dawn’s full portfolio of products, services, and digital tools, including online ordering and payment platforms. MSRs operate with a high degree of autonomy, manage a defined customer base, and report directly to a Market Sales Manager. The compensation structure includes a competitive base salary plus commission.

 

Work Environment & Travel Requirements: This is a remote position with regular field-travel, and has the expectation of attending quarterly sales meetings at the Southwest Distribution Center. The primary territory is centralized in Escondido, CA, covering approximately a 75-mile span. To be considered, candidates must reside in the territory to effectively support customers.

 

What will you do as a Market Sales Representative II at Dawn Foods? 

Customer Relationships, Development, & Sales Growth

• Build and maintain strong, consultative relationships with bakery customers.
• Develop new business opportunities and expand territory coverage through strategic prospecting, new customer acquisition, and market expansion initiatives.
• Drive profitable sales growth by strengthening existing customer relationships and minimizing lost business.
• Heavy focus on driving new business development to constantly gain new customers
• Deliver on-site consultations and provide expert product and service recommendations tailored to customer needs.
• Promote and represent the full Dawn value proposition, including products, services, and digital tools.

 

Sales Selling & Account Management

• Prepare estimates, calculate margins, and negotiate pricing and terms using Dawn’s pricing models.
• Understand and communicate Dawn’s credit policies and payment terms to customers.
• Stay informed on regional market trends, product innovations, and competitor activity to identify new opportunities.

 

Technology & Digital Engagement

• Promote and demonstrate Dawn’s online ordering platform to drive adoption and customer engagement.
• Document sales activities and manage your pipeline using Salesforce CRM.
• Educate customers on digital tools, including Dawn’s payment portal.

 

Collaboration & Operational Support

• Partner with internal teams to ensure customer satisfaction, operational efficiency, and budget alignment.
• Complete administrative tasks such as maintaining accurate sales records, submitting reports, and managing expenses.

 

Continuous Learning