Retail eCommerce Associate Marketing Manager

About Us:

Dyson is a global technology enterprise. We’re growing fast and our ambition is huge – more categories, more locations, and more people. Dyson launched in the US in 2002, and since then operations have grown exponentially. Our US headquarters is based in Chicago's Fulton Market. We also have employees working in field sales, our service centers, and in our growing number of Dyson Demo Store’s across the country.

We're committed to our campus culture and want to have people collaborating, developing, and learning from each other. By having everyone on campus together, we have been able to nurture a fantastic social and dynamic environment.   

About the Role:

The Dyson Retail eCommerce Media Associate Manager will oversee our performance media campaigns across key retailers – Amazon and Walmart – building out marketing strategies and activating campaigns designed to hit our retailer, category, and company goals. 

Manage retailer sponsored search and display campaigns while driving media support strategy 

• Build and manage digital campaigns across Amazon Search, Amazon DSP, other Amazon marketing opportunities, and Walmart Connect tactics to drive conversion and consideration on retailer websites - through sponsored product listings, offsite, and onsite display campaigns 

• Leverage ad management technology to manage budget pacing, communicate with client on trends and pacing, and deliver results against key KPIs 

• Maintain relationships with various retailer counterparts to build out strategies that help to grow our key partnerships 

• Identify new opportunities to optimize our retailer marketing campaigns to drive more effective marketing investment 

• Work with retailers to identify & implement opportunities to cross-sell and up-sell consumers within the online Dyson product selection process 

• Develop annual budget and allocate across categories, retailers, and campaigns to align with greater business objectives 

• Develop an annual marketing calendar aligned with key account and company priorities - including relevant seasonal events, new product launches, and key sales driving events 

• Lead analysis & reporting for owned campaign responsibilities with share-out to internal and external stakeholders 

Develop and maintain relationships with cross-functional and external teams to ensure alignment between campaign strategy and business goals 

• Coordinate marketing approach with Sales and Category teams 

• Represent Dyson; demonstrate exemplary execution of Dyson principles.  

• Collaborate with retailer to produce meaningful post campaign analysis to influence future digital campaign strategy 

• Partner with National Account Managers to deliver a joint online sales and marketing plan  

Fulfill other duties as required 

• Ensure that all Dyson communications on approved retailer web sites is compliant from an IP, legal & product team perspective 

• Work with category and brand teams to develop briefs for new content for retailer campaigns 

• Digital marketing project management 

• Perform QA on all product and offer launches online 

• Relish the opportunities to pick up new activities that fall broadly in the purpose of the role 

• Conduct audits of both Dyson and competitor content to identify opportunities to improve our digital experience on retailers Identify problems and find solutions 

About You:

• Bachelor’s Degree and 2 years minimum of online marketing experience with a major eCommerce retailer website or advertiser. Experience working with major retailers or advertisers in an eCommerce environment desired. 

• Amazon advertising and Walmart Connect sponsored product advertising experience expected and display advertising experience preferred. 

• Moderate Excel skills are a must. 

• Digital project management with a proven track record. 

• Ability to understand the Dyson brand and uphold its integrity. 

• Strong communication and presentation skills. 

• Thorough understanding of Dyson’s channels. 

• Ability to travel as needed (<10%) 

Benefits:

At Dyson, how we reward you is linked to our high-performance culture. But it’s about more than salary and bonus. Through a package of financial, lifestyle and health benefits, we support whatever stage of life you’re in and the moments that matter.

Financial benefits:

• 401K with up to a 4% match

• Company paid Life Insurance and AD&D

• Flexible Savings Ac