Sales Director, Growth
GreenLiteAbout the role
Our Company
The U.S. construction permitting process is a black box. Over 500,000 forms and 20,000 processes, yet 95% of cities use the same building code. Every permitting delay costs businesses revenue, stalls expansion, and disrupts construction schedules.
Founded in 2022 by builders, entrepreneurs, and industry experts, GreenLite eliminates permitting uncertainty for developers nationwide.
We combine AI-powered technology with an in-house team of registered architects, engineers, and city planners to deliver the fastest, most predictable path to permit approval. Our expert-led compliance process ensures plans are code-ready before submission, reducing revisions, delays, and costs.
GreenLite has raised $86M in venture funding from leading investors including Insight Partners, Energize Capital, Craft Ventures, LiveOak Ventures, Trust Ventures, and Chicago Ventures. National brands, including Walgreens, TD Bank, and Driven Brands, trust us to accelerate approvals, reduce risk, and unlock growth.
ABOUT THE ROLE
GreenLite is hiring a senior sales leader to build and lead our Growth function — one of the most strategic and consequential roles in the company right now. We have a proven product, a rapidly expanding enterprise customer base, and a CRO who is looking for a true thought partner to help define what this motion looks like at scale.
This is a rare opportunity to exercise real strategic influence while simultaneously building and running the team responsible for executing it. Our existing customer base includes some of the most recognizable enterprise brands in the country — Walmart, McDonald's, Burlington, major REITs, and national franchise systems. The expansion opportunity within these accounts is enormous and largely untapped. What we are building now is the system, the team, and the playbook to unlock it.
This role reports directly to the CRO and will be among the most strategically influential hires GreenLite makes in 2026.
WHAT YOU'LL OWN
Partner directly with the CRO to define and build the Growth sales motion — including account segmentation, coverage model, the distinction between organic and programmatic growth, rules of engagement, and the handoff process from New Business.
Translate strategy into a running, accountable team with clear processes, defined expectations, and measurable results.
Hire, onboard, and develop a team of Growth AEs across Strategic and Emerging account tiers.
Establish the operating rhythm for the Growth org: weekly pipeline reviews, account planning cadences, QBRs, CBRs, and executive alignment strategies.
Enable and coach to the rules of engagement between New Business and Growth — ensuring clean handoffs and zero overlap once defined.
Partner closely with Service Delivery and Customer Operations to monitor credit utilization, flag expansion signals, and ensure customers are realizing value before expansion conversations begin.
Collaborate with Partnerships on REIT, franchisor, and PE-influenced expansion opportunities.
Partner with RevOps to build the HubSpot infrastructure, reporting, and leading indicators specific to the Growth motion.
Contribute to compensation plan design and quota structure as the function matures and data accumulates.
Represent the Growth business in weekly forecast calls and leadership team discussions.
WHAT WE'RE LOOKING FOR
10+ years of enterprise SaaS or tech-enabled services sales experience, with 4+ years leading expansion, growth, or customer revenue teams.
Proven track record building a Growth or expansion function from the ground up — not simply inheriting one — ideally at a company undergoing hypergrowth or significant GTM transformation.
A genuine co-builder: energized by ambiguity, comfortable making decisions without a complete playbook, and capable of creating structure where little exists.
Deep command of structured sales methodology: MEDDPICC, Force Management, Command of the Message — you not only know these frameworks, you teach and enforce them.
Strong strategic thinker capable of operating at the CDO, CFO, and C-suite level within complex enterprise accounts; comfortable multi-threading across large, matrixed organizations.
Demonstrated experience managing and closing large, complex deals ($500K–$5M+ ACV) with extended sales cycles and multiple stakeholders.
Operator mindset: you build systems, not just relationships — forecasting discipline, pipeline hygiene, and leading indicator tracking are non-nego
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