Senior Field Marketing Manager, Enterprise Northeast
Cloudflare, Inc.About the role
At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world’s largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company.
We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us!
Position Location: New York , NY
About the Role
Cloudflare is seeking a Senior Field Marketing Manager to lead strategic marketing efforts across our Northeast Enterprise segment. This is a high-impact role for someone who thrives in building regional marketing strategies, orchestrating multi-channel campaigns, and working closely with Sales to drive pipeline and revenue.
You’ll be responsible for owning the end-to-end marketing plan for your territory—everything from field events and ABM programs to partner collaborations and executive engagements. You’ll work cross-functionally to bring campaigns to life and ensure our brand and message resonates deeply with enterprise customers across the region.
What You’ll Do:
- Develop and execute a comprehensive regional marketing strategy that supports pipeline goals for the Central Enterprise sales team.
- Plan and manage a mix of hosted and 3rd party events: CxO dinners, customer panels, webinars, roundtables, executive briefings, and more.
- Own and operationalize integrated Account-Based Marketing (ABM) programs tailored to key enterprise accounts.
- Partner cross-functionally with Sales, BDRs, Partner Marketing, Product Marketing, Ops, and Creative teams to build impactful, multi-touch programs.
- Leverage data to evaluate performance, report on ROI, and optimize efforts based on real-time insights.
- Work with external vendors and evaluate sponsorship opportunities aligned with audience relevance and impact.
- Manage budget and track spend across all programs and campaigns.
- Champion communications with regional stakeholders and keep key partners informed on results, priorities, and feedback loops.
What We’re Looking For:
- 8+ years of B2B field marketing experience—ideally in SaaS, cloud, security, or a high-growth tech environment.
- Strong background in pipeline-driven marketing and using ABM strategies to influence enterprise deals.
- Experience with Salesforce, Marketo, Tableau, or other marketing automation/reporting tools.
- Data-driven mindset with a strong ability to analyze campaign performance and recommend improvements.
- Exceptional project management and organizational skills—able to run multiple campaigns at once, without missing a beat.
- Ability to travel (approx. 20–30%) to support field events and onsite activations.
If you're passionate about connecting with customers, driving impact, and being part of an innovative team at the edge of internet security—let’s talk.
Compensation
Compensation may be adjusted depending on work location.
- For New York City, Washington, and California (excluding Bay Area) based hires: Estimated annual salary of $142,000 - $174,000
Equity
This role is eligible to participate in Cloudflare’s equity plan.
Benefits
Cloudflare offers a complete package of benefits and programs to support you and your family. Our benefits programs can help you pay health care expenses, support caregiving, build capital for the future and make life a little easier and fun! The below is a description of our benefits for employees in the United States,
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